The 10 best Valentine's Day marketing ideas for salons
by Jacob Mager on January 26, 2023
Valentine’s Day is one of the most profitable times of the year for beauty and wellness. Make the most of it with these promotion ideas and marketing tips.
10 tips to make 2023 your best year yet
by Jacob Mager on January 2, 2023
It’s the perfect time to plan how you’ll boss your business in 2023. Use these 10 tips to win more clients, hit your goals and grow your business.
How to boss Black Friday
by Kate Lovell on November 21, 2022
Wherever you are in the world, here's our step-by-step guide to turning Black Friday weekend into a win.
Why you need an online booking calendar
by Kate Lovell on November 17, 2022
Here's every reason you need an online booking calendar, including work-life balance, financial peace of mind, and getting more clients through the door.
How to send the best promotional texts this Black Friday
by Emily May on November 10, 2022
Send effective promotional text offers for Black Friday with Fresha, the #1 software for salons, barbershops and spas.
Going Green: why sustainability matters and how it can help your business
by Kate Lovell on October 29, 2022
Here’s why you should go green, plus practical steps you can take to minimise your salon’s carbon footprint, reduce overheads, and help the planet.
5 ways to get your clients’ attention
by Kate Lovell on October 6, 2022
Here are five ways you can create and market eye-catching content that grabs your clients’ attention.
Your two-step National Hair Day marketing plan
by Kate Lovell on September 29, 2022
From beards and braids to bobs and blow drys, go loud and proud with these National Hair Day marketing ideas in two easy steps.
Looking for ideas to kickstart your autumn marketing plan? Here’s what's happening in September that you can use to promote your business.
Five ways Fresha can help you stay on top of your inventory
by Kate Lovell on September 8, 2022
Good stock management is essential if your hair or beauty business includes selling retail products. Try these five Fresha software features to keep on top of your inventory.
Boost sales with our new Quick Sale feature
by Kate Lovell on September 8, 2022
Boost sales in your hair, beauty or wellness business with Fresha’s new Quick Sale feature – make the checkout experience faster.
Showing you care: Seven ways to build client loyalty
by Mehdi Punjwani on August 22, 2022
The beauty and wellness industry is fiercely competitive, making client loyalty important to success - here are Fresha’s seven top tips for showing clients you care.
The next wave: Using trends and fads to promote your business
by Mehdi Punjwani on August 18, 2022
Marketing is a key part of running your business - here’s how you can use trends and fads to connect with clients and promote your services.
Celebrate your resilience with International Self Care Day
by Emily May on July 22, 2022
International Self Care Day is the perfect opportunity to treat your salon and spa clients and business to some TLC. Follow this advice from the salon software experts at Fresha to boost both your sales and morale.
Holiday planning made easy with Fresha
by Sophie Vongkhamsao on July 19, 2022
Being short staffed, double bookings and unhappy employees are just some of the issues that can arise when planning employee annual leave. But you can make holiday management easier with Fresha’s all-in-one platform for the beauty and wellness businesses.
Use Fresha’s communication and marketing tools for a brighter summer
by Emily May on July 11, 2022
Discover how to capitalise on the summer season with Fresha’s comprehensive marketing tools to help you boost booking and maximise profits.
7 simple ways to use email marketing to your advantage
by Emily May on July 5, 2022
Fresha’s appointment booking software can help with all your e-marketing needs. Here’s 7 simple ways to use our email marketing tools to your advantage.
5 ways Fresha can make the day-to-day running of your business easier
by Emily May on July 1, 2022
Make the day-to-day running of your salon, spa or wellness business easier using our free appointment scheduling software, Fresha, for all your diary, admin and marketing needs.