Take control of your day with advanced scheduling

Seamlessly manage appointments, set custom availability, and send automated reminders designed for the beauty and selfcare industry

Get started now
Take control of your day with advanced scheduling

Supporting every business, at every stage

Every business has its own needs. Fresha brings booking, payments, teams, clients, reminders and more into one powerful platform

Independents

Smart business management for professionals

Independents

Single locations

Spend less time managing and more time doing what you do best

Multi-location

Scale faster with customizable solutions built for enterprise

Multi-location

Tried, tested and trusted by +140,000 businesses

LS hair London
Nimbus
Relax
Chop chop
Menspire
Masaj
Soak
LS hair London
Nimbus
Relax
Chop chop
Menspire
Masaj
Soak
LS hair London
Nimbus
Relax
Chop chop
Menspire
Masaj
Soak
LS hair London
Nimbus
Relax
Chop chop
Menspire
Masaj
Soak
LS hair London
Nimbus
Relax
Chop chop
Menspire
Masaj
Soak
LS hair London
Nimbus
Relax
Chop chop
Menspire
Masaj
Soak
Rose river
Black lotus
Manicured
Off-cut
Gould
Huckle the barber
Salon scavo
Rose river
Black lotus
Manicured
Off-cut
Gould
Huckle the barber
Salon scavo
Rose river
Black lotus
Manicured
Off-cut
Gould
Huckle the barber
Salon scavo
Rose river
Black lotus
Manicured
Off-cut
Gould
Huckle the barber
Salon scavo
Rose river
Black lotus
Manicured
Off-cut
Gould
Huckle the barber
Salon scavo
Rose river
Black lotus
Manicured
Off-cut
Gould
Huckle the barber
Salon scavo

Powerful calendar functionality

A smart, flexible calendar built for busy selfcare businesses. Fresha helps you stay fully booked, prevent scheduling clashes, and manage every appointment with total confidence.

Smart scheduling

Whether clients book online or your team books in-store, Fresha's appointment system is intuitive, flexible, and built to handle every scheduling need

Smart scheduling

Schedule shifts

Create clear schedules in minutes, keep everyone aligned, and avoid last-minute chaos with real-time visibility across your team

Schedule shifts

Blocked time and breaks

Add lunch breaks, training, holidays or blocked time in seconds, preventing clients from booking at the wrong time

Blocked time and breaks

Service extra time

Add extra time where it matters, so your schedule always reflects the reality of each service

Service extra time

Appointment notes

Capture important details so every appointment runs smoothly and nothing gets missed, before, during, or after the service

Appointment notes

Intelligent client notifications

Reduce phone time and administrative tasks by sending confirmations, requests and more

Intelligent client notifications

Seamless checkout experience

Streamline your checkout process with fast, seamless payments, so clients leave satisfied every time

Seamless checkout experience
Scheduling made simple video banner

Scheduling
made simple

Spend less time managing your calendar and more time doing what you love. With Fresha, booking clients is fast, flexible, and totally stress-free

Automation to ensure your clients have the best experience

Shaped by real businesses and the entire selfcare industry, Fresha automates the moments that matter most to you and your clients

Easy client bookings

Whether clients book online or your team books in-store, Fresha's appointment system is intuitive, flexible, and built to handle every scheduling need

Intelligent notifications

Intelligent notifications

Reduce phone time and administrative tasks by sending confirmation requests and more

Loyalty programs

Add upsold products, and tips in seconds, then take payment without slowing things down, so clients leave happy and your team stays focused

Resources

Manage your resources, rooms and equipment

Create and assign resources automatically, track all equipment and spaces on your calendar, and see what's in use at a glance, so every appointment runs smoothly

  • Assign one or more resources to your services
  • Schedule appointments for resources without staff, such as saunas or cold plunges
  • Track resource utilization with detailed reporting and insights
Forms and notes

Automate appointment forms and patch tests

Ask clients to complete forms before their appointments to gather accurate information and reduce in-store admin, so you can focus more on delivering a great client experience

  • Collect the right information automatically, so you have everything you need before each appointment
  • Document client allergies so you can provide a safe, personalised service every time
  • Set patch test requirements for specific services to keep clients and team members informed
Waitlist

Fill calendar gaps with an intelligent waitlist

Keep your calendar full with an automated client waitlist, save time on admin, and use powerful reports to see your busiest and most popular times

  • Fresha instantly matches new openings with clients who are waiting, keeping your schedule full without manual effort.
  • Choose how clients are notified from the waitlist - first in line, high-value first, or offer to all with the first to book securing the slot.
  • Clients are queued intelligently so the right person is offered the right availability at the right time
Group appointments

One booking. Multiple clients. Zero hassle.

Allow multiple clients to book and attend appointments together. It automatically aligns timings, assigns the right staff, and keeps everything running smoothly, so you can host group sessions without juggling schedules or manual setup.

  • Keep timings aligned to avoid overlaps or double-booking
  • Smart scheduling automatically assigns the right staff and times
  • Checkout all guests together with one fast, unified payment
Payment policy

Secure every booking with card confirmation or a deposit

Deposits, cancellation policies, and no-show protection that run on autopilot. Set your rules once, and Fresha handles the rest, so you can focus on clients who show up.

    Client profile card showing Mike Smith with upcoming appointments, loyalty points, and gold tier status
    Client profiles

    Smarter client profiles

    Know your clients inside out with rich, detailed profiles that store appointments, preferences, allergies, patch tests, forms and notes in one organised place.

    • Securely store client files and images, visible only to your team and always linked to their profile
    • Complete appointment and purchase history at a glance
    • Service preferences that help your team personalise every visit
    Team management

    Everything you need to manage and grow your team

    Take control of your calendar with scheduling tools designed to maximise bookings, reduce gaps, and keep your team running smoothly.

    • Manage shifts effortlessly, always have the right team available at the right time — no overlaps, no confusion.
    • Reward performance with commission structures that motivate your team and grow revenue
    • Set pricing rules that reflect staff experience

    Powering millions of
    appointments every day

    Trusted by millions of professionals, Fresha helps businesses stay fully booked, reduce admin, and deliver a smoother client experience.

    +500M

    Appointments

    Booked on Fresha every year

    +75%

    Fewer cancellations

    Reported by businesses using automated scheduling tools

    +50%

    Fewer empty slots

    with smart waitlists, automated confirmations and no-show prevention tools

    Professional organizing their day with Fresha scheduling tools

    Your day,
    perfectly organised

    From fast bookings to seamless calendar management, Fresha gives you the tools to run your schedule with total ease. No hassle, no chaos, just flow.

    Get started now

    Frequently asked questions

    Fresha's appointment scheduling software allows salons, spas, barbershops, and wellness businesses to manage bookings, staff availability, and client appointments from a single, easy-to-use calendar. It automates admin tasks, prevents double-booking, and keeps your schedule organised in real time.
    Yes. Fresha provides a free booking page where clients book 24/7 through your website, social media, Google, or your Fresha Marketplace listing. All bookings update instantly in your calendar, reducing phone calls and manual scheduling.
    Fresha's Intelligent Waitlist automatically fills last-minute cancellations by matching open appointment slots with clients waiting for specific services or staff. This waitlist software reduces empty gaps in your schedule, increases revenue, and eliminates the need to manually contact clients.
    Absolutely. Fresha's staff scheduling tools let you set working hours, breaks, time off and service permissions for each team member. The system only shows clients available times based on staff availability, helping you avoid scheduling errors.
    Yes. Fresha allows you to schedule group bookings for friends, families, or multi-service sessions. You can book several clients in one workflow, assign staff automatically, and complete a single checkout for the entire group.
    Fresha includes digital consultation forms and automated patch test requests that clients complete before their appointment. These forms are stored in the client's profile, helping your business stay compliant and prepared for every visit.
    Fresha's client management system stores appointment history, service preferences, allergies, patch test records, forms, notes, and loyalty activity. This helps your team personalise every service and deliver a stronger client experience.
    Yes. Fresha includes resource and room management features that allow you to assign equipment or treatment spaces to appointments. The system ensures resources aren't double-booked and that services are scheduled correctly.
    Yes. Fresha offers automated appointment reminders, confirmation messages, late cancellation policies, and optional payment protection. These tools significantly reduce no-shows and keep schedules running smoothly.
    Fresha includes real-time reporting on booked appointments, cancellations, staff performance, client retention, scheduling efficiency, and revenue trends. These insights help you optimise your calendar and grow your business.
    Yes. Fresha is built for multi-location scheduling. You can manage calendars, staff, resources, and reporting across all your locations from one dashboard.
    Yes. Fresha offers mobile apps for iOS and Android so you can manage appointments, client communication, and team schedules from anywhere.
    Fresha integrates with Google, Facebook, Instagram, online payment providers, and even AI platforms. This makes it easy to connect your booking system with the platforms your clients already use to discover and book your services.

    Discover more features

    Scheduling

    Effortlessly manage appointments, staff availability, and automated reminders to keep your day running smoothly

    Client management

    Keep detailed client profiles, notes, and histories in one place to streamline bookings and deliver personalised care

    Team management

    Easily manage your team's schedules, roles, permissions, and performance from one intuitive platform

    Retail and inventory

    Stay on top of retail and inventory with real-time stock insights, low-stock alerts, and simplified order management

    Notifications

    Engage clients with automated reminders, updates, and messages that keep them informed and reduce no-shows

    Forms

    Collect everything you need with fully integrated digital forms—consultations, intake notes, treatment plans, and more

    Marketing and Promotions

    Launch targeted campaigns that increase bookings, boost repeat visits, and strengthen client relationships

    Payments

    Take secure card, tap, swipe, and mobile payments—online or in-person—with fast, reliable processing

    Reporting

    Access powerful reports that reveal trends, track performance, and give you deeper visibility into your business

    Point of sale

    Run your front desk with a modern POS built for beauty & wellness—manage sales, tips, receipts, and inventory with ease

    Online bookings

    Grow your business with online bookings through your website, social channels, and the Fresha marketplace

    Smart pricing

    Automatically adjust your prices with dynamic rules that help maximize revenue during busy hours and quieter times

    Product store

    Offer clients a seamless way to shop for your products online with a customizable retail store experience

    Loyalty

    Turn every visit into a reason to return with a flexible loyalty system that rewards spending, milestones, and word-of-mouth referrals

    Add-ons

    Enhance Fresha with powerful extras that unlock deeper insights, automation, and more ways to grow

    linear gradientlinear gradient