Latest news on Fresha
Why Fresha x HairCon is the Must-Attend Event for Hair Professionals
by Fresha on June 13, 2025
In the rapidly growing beauty and wellness industry, staying ahead doesn’t just mean mastering your craft but also your business skills. This is why attending Fresha’s panel at HairCon is essential if you’re a salon or spa professional looking to scale, streamline, and standout in this industry.
What It Means to Win: 2025 Fresha Award Winners Share Their Stories
by Fresha on May 29, 2025
The Fresha Awards are painting the globe purple. From Australia to the US, our awards have been sent out to 11 different countries, this year, celebrating inspiring business owners who are raising the bar in beauty and wellness.
How to create a killer loyalty program for your salon, barbershop or spa
by Fresha on May 6, 2025
In a competitive beauty and wellness industry, attracting new clients is only half the battle; keeping them coming back is where the real magic happens. A well-designed loyalty program can be the secret weapon your salon, spa, or wellness business needs to boost client retention, encourage repeat bookings, and grow revenue over time. In this guide, we’ll walk you through how to use Fresha's loyalty program to create a killer loyalty offering with smart strategies, real-world examples, and Fresha’s expert-backed tips to help you turn occasional visitors into lifelong regulars.
How to promote your 2025 Fresha Award
by Fresha on April 28, 2025
We’re thrilled to launch the 2025 Fresha Annual Awards, now bigger and more global than ever. Our prestigious “Best in Class” and “Highly Recommended” categories recognise top-performing beauty, wellness, and fitness businesses based on client reviews, performance, and dedication. Learn what’s new in this year’s awards and how we’re spotlighting excellence across the industry.
The World’s Most Beauty-Obsessed Cities, According to Fresha Data
by Fresha on April 28, 2025
As the beauty industry continues to boom worldwide, one question stands out: which cities are truly leading the charge when it comes to self-care and salon culture? According to the newly released Fresha beauty report, the answer is clearer than ever. From luxury facials in London to high-frequency hair appointments in Dubai, Fresha’s data-driven insights reveal the most beauty-obsessed cities of 2025. By analyzing millions of salon and spa bookings and spend per customer, this report uncovers fascinating shifts in global beauty trends.
