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Female founder spotlight: Sasha Trutneva, owner of Tru Nail Art

by Jacob Mager on March 8, 2023

Sasha Trutneva, founder of Tru Nail Art shares advice on how to stand out from the competition, and how small businesses like hers can use Fresha to drive their growth.

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MARKETING

The ultimate guide to salon promotions

by Fresha on March 7, 2023

The best salon promotion ideas, the main reasons why you should consider running one, and a step-by-step guide on how to create a successful promotion for your salon.

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4 simple salon client retention strategies

by Kate Lovell on March 3, 2023

Client retention is key to sustaining a reliable stream of revenue and growing your business. Use these salon client retention strategies to keep clients coming back.

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7 Mother's Day marketing ideas for salons and spas

by Jacob Mager on February 24, 2023

From rewarding loyal clients with promotions to attracting new bookers with social media campaigns, we unpack 7 key Mother's Day marketing campaign ideas for salons and spas.

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10 questions with the founder of the UK’s biggest barber chain

by Jacob Mager on February 23, 2023

Darran Gould, founder of Gould Barbers shares how Fresha plays a key role in managing his business, plus crucial advice for every barbershop owner.

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The 6 best ways to celebrate International Women’s Day with your clients and team

by Jacob Mager on February 22, 2023

From treatment packages to promotions, we unpack the 6 best ways to celebrate this International Women’s Day with your clients and team. Read the blog post now.

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12 Facebook review best practices for salon owners

by Jacob Mager on February 17, 2023

If you want your salon to stand out, you need plenty of positive Facebook reviews. Here's how to get them, plus how to use them to win new customers and build relationships with regulars.

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Q&A: The secret to winning six salon awards in two years

by Jacob Mager on February 14, 2023

110 on Ayr co-owner Claire Walker reveals her salon’s secrets to success, shares valuable advice for salon owners, and reflects on how Fresha helps her grow her business in this Q&A.

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How to get more Google reviews for your salon in 2023

by Jacob Mager on February 6, 2023

Collecting Google reviews for your business is one of the easiest, most effective ways to build your online presence. Here's how to do it.

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Building Bristol’s first sustainable salon from scratch with Fresha

by Jacob Mager on February 1, 2023

Find out how the owner of Bristol’s first vegan beauty salon used Fresha to build a sustainable six-figure business from the ground up.

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MARKETING

The 10 best Valentine's Day marketing ideas for salons

by Jacob Mager on January 26, 2023

Valentine’s Day is one of the most profitable times of the year for beauty and wellness. Make the most of it with these promotion ideas and marketing tips.

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Easy ways to manage multiple business locations with Fresha

by Emily May on January 6, 2023

Whether you’re opening another location in your neighbourhood or creating a nationwide franchise, here’s how you can make it easy with Fresha.

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