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How to Open a Hair Salon: Costs, Location, and Everything in Between

by Iasmina Ionescu on June 18, 2026

Everything you need to open a hair salon: startup costs, licences, location, fit-out, hiring and getting your first clients. A practical guide from Fresha

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Salon Name Ideas: How to Name Your Salon the Right Way

by Iasmina Ionescu on June 16, 2026

Looking for salon name ideas? From classy to cute to creative, we cover the naming themes that work and why. Find the right direction for your salon

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How to Write a Salon Business Plan: A Step-by-Step Guide

by Iasmina Ionescu on June 12, 2026

Writing a salon business plan? We cover every section you need: market analysis, financial projections, pricing strategy and how to structure it for funding

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Fresha Strengthens Its Global Barbering Presence at Toronto Barbers Expo Ahead of HairCon Powered by Fresha

by Fresha on June 9, 2026

Fresha strengthens its global barbering presence through Toronto Barbers Expo Powered by Fresha and HairCon, expanding its 2026 industry engagement strategy.

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Salon Policies: What to Include and How to Set Them Up

by Iasmina Ionescu on June 7, 2026

Clear salon policies make running your business easier and your team more confident. Here's exactly what to include and how to write them

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How to Build a Positive Salon Culture Your Team Will Love

by Iasmina Ionescu on June 7, 2026

Salon culture shapes who stays, who leaves and how your clients feel. A practical guide to building one your team loves working in

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How to Hire New Salon Staff (With Strong Onboarding Strategies)

by Iasmina Ionescu on June 6, 2026

Finding the right person is step one. Setting them up properly is what keeps them. A practical guide to salon hiring and onboarding

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How to Keep Clients Coming Back: Salon Client Retention Strategies That Work

by Iasmina Ionescu on June 5, 2026

The most profitable salon clients are the ones who already know you. Here is how to keep them coming back, re-engage the ones who have gone quiet, and build a client base that grows itself

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How to Set Up a Salon Referral Scheme That Brings in New Clients

by Iasmina Ionescu on June 2, 2026

Word of mouth is the most powerful growth channel a salon has. A referral scheme makes it intentional. Here is how to build one that your clients actually want to share

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MARKETING

How to Create a Killer Loyalty Program for Your Salon, Barbershop or Spa

by Iasmina Ionescu on June 1, 2026

In a competitive beauty and wellness industry, attracting new clients is only half the battle; keeping them coming back is where the real magic happens. A well-designed loyalty program can be the secret weapon your salon, spa, or wellness business needs to boost client retention, encourage repeat bookings, and grow revenue over time. In this guide, we’ll walk you through how to use Fresha's loyalty program to create a killer loyalty offering with smart strategies, real-world examples, and Fresha’s expert-backed tips to help you turn occasional visitors into lifelong regulars.

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Breaking News: KKR Backs Fresha in Unicorn-Making Deal

by Fresha on May 21, 2026

Fresha announces an $80 million growth investment from KKR, valuing the AI-powered beauty and wellness platform at over $1 billion and accelerating global expansion and AI innovation.

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Fresha Feature Launch: Introducing AI Concierge

by Fresha on May 18, 2026

Discover AI Concierge, Fresha’s AI-powered communication assistant designed to answer calls and messages instantly, capture more bookings, and transform how beauty and wellness businesses manage client demand.

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Fresha Feature Launch: Introducing Team Connect

by Fresha on May 14, 2026

Discover Team Connect, Fresha’s fully integrated internal communication platform designed to unify teams, streamline operations, and bring real-time collaboration directly into your workflow.

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Fresha Feature Launch: Introducing Client Connect

by Fresha on May 14, 2026

Discover Client Connect, Fresha’s fully integrated two-way messaging and chat platform designed to unify client communication, improve retention, and create seamless, connected experiences across the entire booking journey, all embedded within the Fresha ecosystem.

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Summer Bookings: Success in Summer for Salons

by Iasmina Ionescu on May 13, 2026

Summer is the busiest season on the salon calendar and the one most likely to leave your team running on empty by September. Here is how to plan capacity, cut no-shows, protect your team, and come out of summer in better shape than you went in

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Summer 2026 Nail Trends Your Clients Are Searching For

by Iasmina Ionescu on May 13, 2026

The summer nails search universe hits 115k+ monthly searches. Which 2026 trends to add to your menu, how to price them, and what to stock before June

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Summer Hair Colour Trends to Add to Your Services

by Iasmina Ionescu on May 13, 2026

Over 7,000 people search for summer hair colour inspiration every month, and not one booking platform shows up in the results. Here is what to add to your menu, how to price it, and how to capture that demand

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Behind the Rouge: Ella Fisher Powered by Fresha at HairCon 2026

by Iasmina Ionescu on May 11, 2026

Ella Fisher sits down with Fresha to talk Paris, HairCon, and the platform powering her salon

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