- Help center
- Knowledge base
- Fresha marketplace
Boost your marketplace visibility
Boost your marketplace visibility
In this guide you'll learn how to optimize your Fresha account to boost your business visibility in the Fresha marketplace.
Make your business discoverable
After creating and publishing your online profile, your business will be ready to accept bookings from new clients.
To increase your visibility on the Fresha marketplace, follow these recommended steps:
Account settings
-
Check your business type
Make sure your business type is listed correctly. For example, if your salon specializes in hair care, choose “Hair salon” as your business type.Avoid selecting 'Other' as a business type unless your business falls outside the beauty and wellness industry.
-
Check your business location
Ensure your location is accurate. Even if you operate as a mobile business, you’ll need to specify a valid service area so clients can find you in relevant marketplace searches.
Clients
-
Import your existing client list
Whether your client list is large or small, importing your clients shows that your business is active and has an established clientele. -
Create Book Now buttons
Add booking buttons to your website and social media pages to make it easy for clients to schedule appointments with just a click. -
Enable Automated messages
Keep clients informed about their appointments by turning on automated messages.Enabling the “Thank You for Visiting” message triggers a review request to your clients after each completed appointment. The more positive reviews your business receives, the higher your visibility in the marketplace.
Calendar
- Schedule daily appointments
Add all daily appointments to your Fresha calendar, even if they were booked outside of Fresha, to keep your schedule up to date and organized. - Check out appointments daily
Always check out appointments on the same day to ensure accurate reporting, generate invoices, and maintain consistent activity on your account.
Team
- Enable team member shifts
Make sure each team member has shifts scheduled to allow for future appointments to be booked.
If your Fresha account hasn’t received any bookings in the past 14 days, your profile will be automatically unlisted due to inactivity.
Boost your visibility on the marketplace
Fresha’s marketplace highlights top-quality, highly rated businesses in every location, categorized by service type. By fully optimizing your Fresha account, you can increase your exposure in the marketplace and reach more potential clients.
- Get Fresha verified to boost your visibility in marketplace search results and recommendations, making your business a top choice for clients.
- Enable payment processing to accept payments through the app or in-store terminals, and securely store clients’ card details for a fast, seamless checkout experience.
- Set up a late cancellation policy or upfront payments to reduce no-shows by as much as 90%.
- Send a blast campaign to promote your latest deals, special offers, or new treatments and bring clients back through your doors.
- Offer memberships to let clients buy your services in advance, lock in steady revenue, and keep your calendar filled with regular bookings.
- Start selling gift cards online to attract new customers and boost your revenue.
- Use client consultation forms to quickly and easily collect important client information before their appointments.
Consistency is key. Managing your Fresha account on a daily basis will boost your business's discoverability on our marketplace.
FAQs
- Collect reviews
Enable thank you messages to encourage clients to leave feedback - positive reviews improve your search ranking. - Offer in-demand services
Make sure your service menu reflects what clients are searching for in the beauty and wellness space. - Verify your business address
Fresha shows businesses near the client’s location first, so double-check that your address is accurate. - Get Fresha verified
Get verified on Fresha to build trust with clients, increase your visibility, and start accepting Fresha gift cards. - Check that your services are bookable online.
- Check that your team has scheduled shifts.
- Review your closed business periods.
- Review your Online booking settings to see how far in advance your clients can book.
- Check that your profile is listed online.
Once your online profile is published, you’ll need to have at least five appointments scheduled within the last 90 days to become discoverable in the Fresha marketplace.
It may take up to 24 hours after meeting the criteria for your profile to appear in search results. To help boost your visibility and improve your ranking:
If your marketplace profile is offline, clients won’t be able to book through the Fresha marketplace, Reserve with Google, or any booking links.
If you haven’t unlisted your profile and are experiencing visibility issues, here are a few things to check:
- Collect reviews