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Create Promotions

Learn how to attract new clients and reward loyal ones by creating custom discount codes.

In this article

  • About Promotions
  • Create a Promotion

About Promotions

Promotions help you encourage bookings and sales by offering custom discount codes clients can redeem online or in-store. Choose the discount, when the code is active, and what it applies to. For example, you can create a 20% off discount on selected services during a seasonal promotion when clients use the code SUMMER20.

You can then share the Discount code with clients, for example in Blast campaign, who can redeem the offer by entering the discount code at online checkout. You can also apply discounts manually in-store directly to an appointment or at checkout.

Create a Promotion

  1. From the main menu on the left of your screen, go to Marketing.

  2. Select Deals and click on the Add button in the top right to create a discount code.Select Deals and click on the Add button in the top right to create a new deal in Fresha.jpg

  3. Choose Promotion from the options, then click Continue.Choose Promotion from the options, then click Continue in Fresha..jpg

  4. Customize the Promotion by adding the following details, then click Continue: 

    1. Name: Enter the Promotion's name as an internal reference for you and your team. Description: Add an optional description (not visible to clients).
    2. Discount value: Enter a discount value and choose whether it’s a percentage or fixed amount by selecting the options on the right. Discount code: Create a code for clients to use to redeem the discount online.
    3. Start and end dates: Set how long the promotion is valid for by selecting a start and end date. For an ongoing discount, set the end date as Never.
    4. Enable Promotion at Point of Sale: Allow the Promotion to be available for your team to apply at checkout. 
    5. Apply Promotions to: Click Edit next to services, products and memberships to choose which items you want a Promotion to apply to. Tick the checkbox next to Enable for gift cards to allow gift cards to be discounted in-store using the Promotion.Customize the Promotion in Fresha by adding the following details, then click Continue_.jpg
  5. Limit the number of times a Promotion can be used by choosing your criteria, then click Continue:

    1. Limit to one use per client.
    2. Limit total number of uses: Add the maximum number of uses for a discount code. Set a minimum purchase amount: Add a minimum spend requirement for the discount to be valid.Limit the number of times a Promotion can be used by choosing your criteria in Fresha, then click Continue_.jpg
  6. Choose which team members can be booked with the Promotion, then click Create to launch your promotion.Choose which team members can be booked with the Promotion, then click Create to launch your deal in Fresha..jpg

  1. From the main menu at the bottom of your screen, tap on More (grid icon) and open Marketing.From the main menu at the bottom of your screen, tap on More (grid icon) and open  Marketing in Fresha..jpg

  2. Select Deals.Select Deals in Fresha..jpg

  3. Tap on the Add button to create a new discount code.Tap the Add button to create a new deal in Fresha..jpg

  4. Choose Promotion from the options, then tap Continue.Choose Promotion from the options in Fresha, then tap Continue..jpg

  5. Customize the Promotion by adding the following details, then tap Continue: 

    1. Name: Enter the Promotion's name as an internal reference for you and your team. Description: Add an optional description (not visible to clients).
    2. Discount value: Enter a discount value and choose whether it’s a percentage or fixed amount by selecting the options on the right. Discount code: Create a code for clients to use to redeem the discount online.
    3. Start and end dates: Set how long the promotion is valid for by selecting a start and end date. For an ongoing discount, set the end date as Never.
    4. Enable Promotion at Point of Sale: Allow the Promotion to be available for your team to apply at checkout. 
    5. Apply Promotions to: Tap Edit next to services, products and memberships to choose which items you want a Promotion to apply to. Tick the checkbox next to Enable for gift cards to allow gift cards to be discounted in-store using the Promotion.Customize the Promotion by adding the following details in Fresha, then tap Continue_.jpg
  6. Limit the number of times a Promotion can be used by choosing your criteria, then tap Continue:

    1. Limit to one use per client.
    2. Limit total number of uses: Add the maximum number of uses for a discount code. Set a minimum purchase amount: Add a minimum spend requirement for the discount to be valid.Limit the number of times a Promotion can be used by choosing your criteria in Fresha, then tap Continue_.jpg
  7. Choose which team members can be booked with the Promotion, then tap Create to launch your promotion.Choose which team members can be booked with the Promotion in Fresha and tap Continue..jpg

Your Promotion is now Active and available in your Deals list ready to share with clients. For example, by sending a blast campaign. Clients can redeem the discount code online and your team can apply it at checkout.

FAQs

    • Promotion discount codes can only be applied to gift cards or memberships when applied at checkout by a team member, for in-store purchases. Discount codes cannot be applied to gift cards and memberships by clients during online booking.

      Each discount code is unique to one Promotion. To reuse a code, archive the original Promotion first so that the code can be made available to use on a different Promotion.

      Clients can apply one discount code when booking online. However, you can stack multiple Deals, including Promotions, in-store at checkout.

      You can view your archived deals by opening your Deals list and using the filter icon to show Archived deals.

      Yes, team members with View and manage Deals permission can create and manage any deal.

      Yes, you will be given the option to choose which locations the Deal is eligible at when setting it up.


Deals

Was this guide helpful?

Deals

Deals overview

Create targeted offers, fill more appointments, and adjust prices to match demand, all from one place in Fresha.

Create Promotions

Attract and retain clients by creating custom Promotions with flexible discount codes.

Create Last-minute offers

Fill empty slots by creating time-sensitive appointment discounts.

Create Flash sales

Drive sales and boost revenue by setting up flash sales that apply discounts instantly online.

Update Deals

Manage your deals to keep them relevant as your business goals change.

Review Deal performance

Access deal overviews and performance metrics to improve promotions.

Enable Smart pricing

Set up Smart pricing to automatically increase and decrease during busy or quiet periods.

Edit and clear Smart pricing

Edit Smart pricing settings, pause or clear pricing rules, and more.

Review Smart pricing performance

Track your smart pricing impact, access performance insights, and make data-driven adjustments.

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