Marketplace photography guidelines
In this guide, you’ll learn how to make your marketplace profile shine with high-quality images that attract clients and create a lasting first impression.
Why image is so important
The images you feature on your marketplace profile are often the first impression clients have of your business, so it’s important they stand out in the best way.
Profiles with top-quality images get 380% more bookings.
Best practice for your venue images
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Choose a welcoming main image as it’s the first impression clients will have of your business.
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Use well-lit, clutter-free photos to highlight your space clearly. Natural light works best for a clean, professional look.
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Include a variety of shots, especially your entrance and signage, to help clients easily recognize and locate your venue.
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Showcase unique features such as treatment rooms, decor, or special amenities to give clients a feel for your atmosphere and services.
Images must accurately represent your venue. Minor edits like lighting or color adjustments are acceptable, but images must reflect what clients should expect from your business.
Common mistakes to avoid
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Avoid using low-quality images that are below 2800 x 1050 px or under 1MB, as they may appear blurry on larger screens.
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Skip branded content such as logos, promotional text, or social media handles, as it can distract from your venue’s professionalism.
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Do not use unlicensed images since they may infringe on copyright and could be removed.
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Avoid inappropriate content including anything explicit, offensive, or featuring minors, as it violates platform standards.
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Refrain from using stock or equipment photos. Even if purchased, they don’t reflect your actual business or client experience.
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Don’t rely on overly cropped or close-up treatment shots where the setting or results aren’t clearly visible.
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Avoid repeating the same image and instead show a variety of visuals to fully represent your venue and services.
For best results, review our writing standards before publishing your online profile. Once your profile is live, we’ll review your images and content, and may make small adjustments to help your venue stand out to millions of Fresha users.
If photography isn’t your strong suit, reach out to us to arrange a professional photoshoot.
FAQs
- Uses clear, accurate, and professional naming conventions.
- Avoids promotional or misleading language.
- Includes high-quality, relevant images that best represent your business.
You can upload your Marketplace photos in JPEG or PNG format for the best results. These formats keep your images sharp, professional, and optimised for display across the Fresha Marketplace.
We recommend an image resolution of 2727 × 1545 pixels for your Marketplace photos, with a minimum of 1818 × 1030 pixels. For the sharpest results, use an image resolution of 3636 × 2060 pixels so your Marketplace photos look professional on all devices.
To maintain a high-quality and consistent experience across the Fresha Marketplace, content such as your business name, venue description, and photos, is reviewed and may be adjusted to align with our writing standards and the Fresha marketplace Terms of Service.
As part of this process, your Marketplace profile is checked to ensure it:
These updates may be made automatically by Fresha to help your profile look its best and remain compliant with our policies.
