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Marketplace photography guidelines
Marketplace photography guidelines
Make your marketplace profile shine with high-quality images that attract clients. Learn how to showcase your business for a lasting first impression.
Why image is so important
The images you feature on your marketplace profile are often the first impression clients have of your business, so it’s important they stand out in the best way.
To maintain the integrity of the marketplace, all images must accurately reflect your venue and not be overly edited or misleading. Minor adjustments like lighting or color enhancement are acceptable, as long as the photos give clients a true sense of what to expect.
When you publish your profile, we’ll review your images and content to ensure they meet our standards. For best results on creating content for your marketplace profile, refer to our writting standards. We may make adjustments to help your venue stand out to millions of Fresha users booking every day.
Best practices for photos
Create a gallery that captures your business's personality with these tips:
- Use the right formats:
Upload images in JPEG or PNG format. - Optimize resolution:
The minimum resolution is 2800 x 1050 pixels with a file size between 1MB and 4.5MB. Note that lower resolutions will appear blurry on larger screens. - Go landscape:
Photos in landscape format display best online. If using your phone, take photos in landscape mode.
Tips for great photos
- Upload at least three images:
Show off your venue from different angles. This helps avoid image distortion when resized and makes your profile more dynamic. You can add up to 10 images per location. - Lead with your best shot:
Choose a welcoming main image. This is what clients will see first, and it becomes the icon in search previews and booking carts. So make sure the main elements are centered. - Keep it clear and bright:
Use well-lit, clutter-free images to make your space look inviting and clean. Natural daylight works best. - Show a variety:
Include a range of shots of your interior. Including a photo of your entrance and signage helps clients find you easily. - Highlight unique features:
Showcase what makes your business special, like massage rooms, vintage barber chairs, or any standout amenities.
Common mistakes to avoid
To get your profile approved, steer clear of:
- Stock photos:
Even if purchased legally, stock images aren't allowed. They don’t accurately represent your business. - Branded photos:
Avoid images with logos, social handles, or text. These can become distorted when resized. If you want to include a logo, make it the second of three images, so it appears neatly in the top-right corner of your venue page.
Profiles with top-quality images get 380% more bookings. If photography isn’t your strong suit, reach out to us to arrange a professional photoshoot.
FAQs
- Use clear, accurate, and professional naming conventions.
- Avoid promotional or misleading language.
- Include high-quality, relevant, and appropriate images.
We recommend 2727 x 1545 pixels, with a minimum of 1818 x 1030 pixels. For the sharpest quality, go for 3636 x 2060 pixels.
To maintain a high-quality and consistent experience across the Fresha Marketplace, submitted content, such as your business name, venue description, and photos, is reviewed and may be adjusted to align with our Marketplace guidelines and the Fresha Marketplace Terms of Service.
This review process ensures that all profiles:
These updates may be made automatically by Fresha to help your profile look its best and remain compliant with our policies.