Home Waxing Salon The US New YorkBayside

Best Waxing Salons near me in Bayside, New York

One Waxing Salon in Bayside, New York See map

Browse and book Bayside, New York waxing salons on Fresha. Compare 1 verified waxing salons across Queens, Flushing and the wider Bayside, New York area. Services include Waxing Salon, Leg Waxing, and Bikini Wax. Prices from USD 15. Instant online booking, with same-day appointments available at most venues.

Jing's Beauty

Queens, Flushing, New York

Eyebrows & Lashes

Waxing 脱毛

$15

15 min - 20 min

Salt Therapy 凡古一净盐疗

$99

1 hr

7D Eyebrows with Handcraft 本所原生眉

$980

1 hr

See all 60 services

Call to book

Yeung studios
205-10 42nd Ave, Bayside, NY 11361
(347) 867-9894 (347) 867-9894 Call to book
Eyebrow Wax
Eyelash Extensions
Eyebrow Shaping
Eyebrow Tinting
Empowering Health Massage & Cupping
222-15 Northern Blvd Lobby Level Suite C6, Bayside, NY 11361
(646) 801-7050 (646) 801-7050 Call to book
Cupping
Relaxing Massage
Therapeutic Massage
Deep Tissue Massage
S Elegance Beauty Salon
215-07 73rd Ave, Oakland Gardens, NY 11364
(718) 279-8996 (718) 279-8996 Call to book
Makeup Service
Laser Goddess
209-35 Northern Blvd Ste 202, Bayside, NY 11361
(833) 338-9963 (833) 338-9963 Call to book
Spa Treatments
Midori Beauty Spa - Microblading and Aesthetic Facials
40-14 209th St Apt 1, Bayside, NY 11361
(516) 847-5159 (516) 847-5159 Call to book
Laser Skin Resurfacing
IPL Skin Rejuvenation
LED Light Therapy
Anti-Wrinkle Injections
Bliss Spa Inc.
18-05 215th St Apt 4n, Bayside, NY 11360
(718) 423-7669 (718) 423-7669 Call to book
Body Scrub
Spa Treatments
Sauna
Beauty Forever Spa | Facial, Body Contouring, laser Hair Removal
36-36 Bell Blvd, Flushing, NY 11361
(347) 768-0753 (347) 768-0753 Call to book
Infrared Sauna
Body Wrap
Sauna
Spa Treatments
Beauty Street | Korean Facial & Aesthetic
214-20 41st Ave 1st Floor, Bayside, NY 11361
(929) 995-0804 (929) 995-0804 Call to book
Skin Tightening
Microneedling
Lip Filler
Laser Skin Resurfacing
Henny's Salon
47-14 Bell Blvd, Bayside, NY 11361
(718) 631-3536 (718) 631-3536 Call to book
Makeup Service
Kris nail
210-21 Horace Harding Expy, Bayside, NY 11364
(718) 225-0300 (718) 225-0300 Call to book
Acrylic Nails
Gel Nail Extensions
Manicure and Pedicure
Nail Extensions
body & face care
209-29 Northern Blvd Store #29, Bayside, NY 11361
(718) 374-5686 (718) 374-5686 Call to book
Body Wrap
Spa Treatments
Cryotherapy
Body Scrub
R & L Salon
20-07 Utopia Pkwy, Whitestone, NY 11357
(718) 352-6410 (718) 352-6410 Call to book
Hair Extensions
Blow Dry
Women's Haircut
Permanent Hair Straightening
Fix Me Day Spa
39-19 Bell Blvd, Bayside, NY 11361
(347) 963-1628 (347) 963-1628 Call to book
Sauna
Body Scrub
Infrared Sauna
Body Wrap
Nail Story in Whitestone
20-11 Utopia Pkwy, Whitestone, NY 11357, United States
+1 718-352-8900 +1 718-352-8900 Call to book
Manicure
Gel Nails
Manicure and Pedicure
Nail Extensions
Mariposa Spa/ Evergreen health spa
43-18 215th St, Queens, NY 11361
(516) 836-1767 (516) 836-1767 Call to book
Remedial Massage
Deep Tissue Massage
Reflexology
Sports Massage
Golden one nail&spa
224-21 Union Tpke, Oakland Gardens, NY 11364
(718) 740-5014 (718) 740-5014 Call to book
Manicure and Pedicure
Nail Polish
Russian Manicure
Spa Pedicure
Eunha Hair
209-27 Northern Blvd, Bayside, NY 11361
(718) 224-2616 (718) 224-2616 Call to book
Highlights
Hair Weaves
Blow Dry
Hair Extensions
Mods Hair
213-14 48th Ave, Oakland Gardens, NY 11364
(718) 279-4247 (718) 279-4247 Call to book
Hair Weaves
Keratin Treatment
Perm
Permanent Hair Straightening
Flawless Beauty Spa Inc - Facial/Hydration Treatment/Microneedling/Laser/Photorejuvenation/Hair Removal
40-10 Corporal Kennedy St, Bayside, NY 11360
(347) 882-4669 (347) 882-4669 Call to book
Cellulite Treatment
Facial Extractions
Men's Facial
Makeup Service
M&M BEAUTY BOX
221-08 Horace Harding Expy, Bayside, NY 11364
(718) 423-2343 (718) 423-2343 Call to book
Dip Powder Nails
Nail Art
Men's Manicure
Men's Pedicure
Sweet sister nail and spa
42-10 Bell Blvd, Bayside, NY 11361
(718) 225-1347 (718) 225-1347 Call to book
Spa Pedicure
Nail Art
Russian Manicure
Men's Pedicure
Yanyan Beauty Spa
35-16 Bell Blvd Lower Level, Bayside, NY 11361
(917) 963-3980 (917) 963-3980 Call to book
Hot Stone Massage
Foot Massage
Sports Massage
Swedish Massage
Christie & Co Salon
23-64 Bell Blvd, Bayside, NY 11360
(718) 225-7766 (718) 225-7766 Call to book
Permanent Hair Straightening
Perm
Locs
Keratin Treatment
Rebekah's Nail & Spa
215-02 73rd Ave, Oakland Gardens, NY 11364
(718) 217-5888 (718) 217-5888 Call to book
Manicure
Gel Nails
Men's Pedicure
Russian Manicure
Asha Beauty Salon
36-47 Bell Blvd, Bayside, NY 11361
(718) 281-4700 (718) 281-4700 Call to book
Facial
Eyebrow Threading
Microdermabrasion
Threading
Dream Bell Nails & Spa
42-33 Bell Blvd, Bayside, NY 11361
(347) 836-8338 (347) 836-8338 Call to book
Nail Extensions
Russian Manicure
Spa Pedicure
Nail Polish
FeiFei Nail & Spa
61-28 Springfield Blvd, Oakland Gardens, NY 11364
(718) 819-8711 (718) 819-8711 Call to book
Manicure and Pedicure
Gel Nail Extensions
Dip Powder Nails
Acrylic Nails
Melania Kand Aesthetics
185-04 Union Tpke, Fresh Meadows, NY 11366, United States
+1 917-714-6041 +1 917-714-6041 Call to book
Leg Waxing
Men's Waxing
Miss Laser - Laser Hair Removal | Tattoo Removal
32-51 Francis Lewis Blvd, Flushing, NY 11358
(718) 672-1700 (718) 672-1700 Call to book
Full Body Wax
Men's Waxing
Back Wax
Hollywood Wax
European Wax Center
61-38 190th St, Fresh Meadows, NY 11365
(718) 412-4661 (718) 412-4661 Call to book
Full Body Wax
Brazilian Wax
Hollywood Wax
Sugaring
Satori Laser
39 Great Neck Rd, Great Neck, NY 11021
(516) 704-1111 (516) 704-1111 Call to book
Men's Waxing
Full Body Wax
Bikini Wax
Back Wax
Posh Aesthetics Bar
32-62 Francis Lewis Blvd, Flushing, NY 11358
(718) 374-5770 (718) 374-5770 Call to book
Leg Waxing
Back Wax
Full Body Wax
Face Waxing
Smooth Skin Laser
Located in perfect touch hair studio, 21-60 Utopia Pkwy, Whitestone, NY 11357
(718) 939-1303 (718) 939-1303 Call to book
Full Body Wax
Face Waxing
Leg Waxing
Brazilian Wax
Sugar Body NY
3 Grace Ave Ste 111, Great Neck, NY 11021
+1 347-395-8053 +1 347-395-8053 Call to book
Face Waxing
Sugaring
Electrolysis And Laser By Rebecca
200 Middle Neck Rd, Great Neck, NY 11021
(516) 640-6697 (516) 640-6697 Call to book
Laser and Electrolysis Hair Removal By Aleya
6 Grace Ave #202, Great Neck Plaza, NY 11021
(516) 551-8194 (516) 551-8194 Call to book
Full Body Wax
Back Wax
Hollywood Wax
Brazilian Wax
European Wax Center
14 Great Neck Rd, Great Neck, NY 11021
(516) 482-5300 (516) 482-5300 Call to book
Brazilian Wax
Hollywood Wax
Back Wax
Bikini Wax
FACE LABB MED SPA
29-03 Francis Lewis Blvd, Flushing, NY 11358
(929) 328-4330 (929) 328-4330 Call to book
Leg Waxing
Full Body Wax
Bikini Wax
Back Wax
Soleil Laser Hair Removal
53-31 Marathon Pkwy, Little Neck, NY 11362
(718) 279-8000 (718) 279-8000 Call to book
Men's Waxing
Face Waxing
Sugaring
Hollywood Wax
Aspire Threading Salon
145-16 14th Ave, Whitestone, NY 11357
(718) 746-0221 (718) 746-0221 Call to book
Face Waxing
Sugaring
Leg Waxing
Hollywood Wax
Queens Crossing Dermatology: Dermatologist in Flushing, Botox, Dysport, Juvederm Specialist, IPL, PRP, Laser Treatment
136-20 38th Ave APT 7I, Flushing, NY 11354
(718) 886-7546 (718) 886-7546 Call to book
MG Artistic Hair Salon
133-42 39th Ave Ste 202, Flushing, NY 11354
(718) 886-1368 (718) 886-1368 Call to book
Keratin Treatment
Hair Weaves
Hair Coloring
Hair Braiding
JJLashSkinCare
37-17 Union St 3rd fl, Flushing, NY 11354
(917) 570-8999 (917) 570-8999 Call to book
Eyebrow Wax
Eyelash Extensions
Eyebrow Shaping
Eyebrow Tinting
Zeta Aesthetics NYC
25-66 Francis Lewis Blvd, Flushing, NY 11358
(917) 656-4630 (917) 656-4630 Call to book
Infrared Sauna
Sauna
Body Scrub
Spa Treatments
dé-al salon
99 Middle Neck Rd, Great Neck, NY 11021
(516) 466-0340 (516) 466-0340 Call to book
Perm
Locs
Keratin Treatment
Hair Weaves
Laz & Laz Hair Salon Inc
160-40 Willets Point Blvd, Whitestone, NY 11357
(718) 352-9532 (718) 352-9532 Call to book
Makeup Service
Bridal Makeup
Lena Beauty Salon
30 S Station Plaza, Great Neck, NY 11021
(516) 907-2031 (516) 907-2031 Call to book
Keratin Treatment
Women's Haircut
Wig Install
Permanent Hair Straightening
Young Skin Care Inc
149-36 Northern Blvd #2, Flushing, NY 11354
(718) 358-0930 (718) 358-0930 Call to book
Laser Skin Resurfacing
Skin Lightening Treatment
Microneedling
Anti-Wrinkle Injections
Yaffa Salon & Spa
222-14 Union Tpke, Hollis Hills, NY 11364
(917) 387-8093 (917) 387-8093 Call to book
Threading
Makeup Service
Facial
Back Massage
C2J Beauty
133-16 39th Ave #2Fl, Flushing, NY 11354
(917) 392-8333 (917) 392-8333 Call to book
Spa Treatments
MELLOW NAILS & SPA
44-31 Douglaston Pkwy, Douglaston, NY 11363
(347) 235-4442 (347) 235-4442 Call to book
Dip Powder Nails
Gel Nail Extensions
Manicure and Pedicure
Nail Extensions
La Peau Aesthetics 美資堂
37-20 Prince St #2f, Flushing, NY 11354
(718) 888-0880 (718) 888-0880 Call to book
Laser Skin Resurfacing
Microneedling
Skin Tightening
Mesotherapy
Meetbeauty Salon Skin Care NY 纽约皮肤管理半永久眉毛种睫毛 Eyelash Flushing
36-24 Union St #3FL, Flushing, NY 11354
(347) 654-8155 (347) 654-8155 Call to book
Bridal Makeup
Makeup Service
Facial
Men's Facial
Skincare and esthetics
135-05 40th Rd Ste 2F, Flushing, NY 11354
+1 929-280-6055 +1 929-280-6055 Call to book
Spa Treatments
Body Scrub
韩伊美-Young Beauty Mad Spa Flushing
136-77 Roosevelt Ave Ste 300, Flushing, NY 11354
(518) 502-9999 (518) 502-9999 Call to book
Body Wrap
Healthy Skincare and Bodycare
150-20 14th Ave, Whitestone, NY 11357
(914) 874-7946 (914) 874-7946 Call to book
Spa Treatments
Body Scrub
Infrared Sauna
Beautify Me NYC
147th St, Flushing, NY 11354
(718) 637-7503 (718) 637-7503 Call to book
Spa Treatments
Body Scrub
Aura Beauty Center
135-32 Roosevelt Ave, Flushing, NY 11354
(718) 696-8955 (718) 696-8955 Call to book
Joseph & Co
4 Bond St Ste A, Great Neck, NY 11021
(516) 482-4900 (516) 482-4900 Call to book
Makeup Service
Aura Laser & Skincare
14-14C Clintonville St, Whitestone, NY 11357
(718) 767-0200 (718) 767-0200 Call to book
Mesotherapy
Laser Hair Removal
Skin Lightening Treatment
Non-Surgical Facelift
New York Cosmetic Image Center
53A Cutter Mill Rd, Great Neck, NY 11021
(516) 504-4247 (516) 504-4247 Call to book
Makeup Service
SkinvigoratedNYC
150-55A 14th Ave, Whitestone, NY 11357
(718) 374-5081 (718) 374-5081 Call to book
Anti-Wrinkle Injections
Skin Tightening
Microneedling
Skin Lightening Treatment
Lena’s Lashes
69-27 164th St, Fresh Meadows, NY 11365
(718) 629-7508 (718) 629-7508 Call to book
Eyelash Tinting
Eyelash Extensions
Lash Lift
Lash Lift and Tint
Miss Y
135-12 Roosevelt Ave Fl 2, Flushing, NY 11354
(929) 240-2768 (929) 240-2768 Call to book
Microdermabrasion
Kara nails
150-27 14th Ave, Whitestone, NY 11357
(718) 357-0001 (718) 357-0001 Call to book
Russian Manicure
Pedicure
Manicure
Nail Art
King of Cuts Unisex Barber Shop and Nail Salon Spa
254-08 Northern Blvd, Little Neck, NY 11362, United States
+1 347-836-8929 +1 347-836-8929 Call to book
Men's Haircut
Beard Trim
Head Shave
Clara Beauty - Eyelash Extension, Lash Lift, 속눈썹 연장, 睫毛, Nails, Handmade Nails
163-10 Northern Blvd #309, Flushing, NY 11358
16463556255 16463556255 Call to book
Eyebrow Shaping
Lash Lift and Tint
Lash Lift
Eyebrow Tinting
Classic Eyelash
1 Northern Blvd, Great Neck, NY 11021
(929) 386-8855 (929) 386-8855 Call to book
Lash Lift
Eyelash Tinting
Eyebrow Tinting
Eyebrow Lamination
L P & Company Hair Design
187-12 Union Tpke, Flushing, NY 11366
(718) 264-0600 (718) 264-0600 Call to book
Threading
Makeup Service
Eyebrow Threading
Neel threading and waxing salon
37 Middle Neck Rd, Great Neck, NY 11021
(516) 487-2742 (516) 487-2742 Call to book
Threading
Facial
Eyebrow Threading
Acne Facial
RM Skincare & Laser
136-18 39th Ave 11 Floor, Flushing, NY 11354
(718) 557-9998 (718) 557-9998 Call to book
Dermaplaning
Facial Extractions
Makeup Service
Facial
ClearLee Perfect Aesthetics
142-18 38th Ave Ste 1A, Flushing, NY 11354
(929) 219-3460 (929) 219-3460 Call to book
Ginale
248-06 Northern Blvd, Douglaston, NY 11363
(718) 428-4499 (718) 428-4499 Call to book
A1 Arch Threading & Beauty Salon
29-04 Francis Lewis Blvd, Flushing, NY 11358, United States
+1 718-353-2969 +1 718-353-2969 Call to book
Threading
Eyebrow Threading
Salon De Franco
156 Middle Neck Rd, Great Neck, NY 11021
(516) 466-6752 (516) 466-6752 Call to book
Hair Extensions
Balayage
Children's Haircut
Curly Hair
Wink Wink Eyelash
159-15 Northern Blvd #113, Flushing, NY 11358
(929) 395-4555 (929) 395-4555 Call to book
Eyebrow Threading
Threading
La Queen Aesthetics Skin Care
135-41 37th Ave #4F, Flushing, NY 11354
(718) 799-0131 (718) 799-0131 Call to book
Laser Hair Removal
Hair Treatment
IPL Hair Removal
Skin Lightening Treatment
Gaby's Place Unisex Hair Salon inc.
152-67 10th Ave, Whitestone, NY 11357
(917) 662-8644 (917) 662-8644 Call to book
Women's Haircut
Highlights
Keratin Treatment
Hair Weaves
IN HAIR SALON - 法拉盛美发沙龙美容/接发/染发/烫发
40-13 Main St 2f l, Flushing, NY 11354
(929) 403-0108 (929) 403-0108 Call to book
Blow Dry
Children's Haircut
Curly Hair
Hair Coloring
Concept E Salon
180-14 Union Tpke, Flushing, NY 11366
(718) 591-7939 (718) 591-7939 Call to book
Threading
Makeup Service
Men's Facial
Eyebrow Threading
Shine Beauty Spa and Skin Care - Hair Removal, Skin Care | 샤인 뷰티 스파 - 제모, 피부관리
164-10 Northern Blvd Ste 202, Flushing, NY 11358
(917) 551-5566 (917) 551-5566 Call to book
Spa Treatments
Body Scrub
MG Nail & Beauty
133-16 39th Ave Basement, Flushing, NY 11354
(917) 908-0277 (917) 908-0277 Call to book
Nail Art
Men's Pedicure
Russian Manicure
Spa Pedicure
Larisa’s Salon
75-84 179th St, Fresh Meadows, NY 11366
(718) 380-1222 (718) 380-1222 Call to book
Hair Coloring
Permanent Hair Straightening
Blow Dry
Balayage
Coco Spa
132-61 41st Rd, Flushing, NY 11355
(718) 461-1100 (718) 461-1100 Call to book
Body Scrub
Infrared Sauna
Spa Treatments
Sauna
Style Glam Salon
182-14 Union Tpke, Flushing, NY 11366
(718) 969-2674 (718) 969-2674 Call to book
Women's Haircut
Permanent Hair Straightening
Perm
Locs
Hair Shapers
145-22 14th Ave, Flushing, NY 11357
(718) 545-3846 (718) 545-3846 Call to book
Bridal Makeup
Eyebrow Threading
Threading
New Utopia Nails
46-10 Utopia Pkwy, Flushing, NY 11358
(718) 460-0700 (718) 460-0700 Call to book
Russian Manicure
Men's Pedicure
Men's Manicure
Nail Art
Queen Beauty Spa
36-42 Union St 2ND FL, Flushing, NY 11354
(718) 888-9958 (718) 888-9958 Call to book
Sauna
Spa Treatments
Body Scrub
Scissors Sound Hair
248-25 Northern Blvd Unit 1D, Douglaston, NY 11362
(718) 423-3311 (718) 423-3311 Call to book
Eyebrow Threading
Makeup Service
Facial
Bridal Makeup
U1 Nail & Eyelash
26 Middle Neck Rd, Great Neck, NY 11021
(516) 310-7585 (516) 310-7585 Call to book
Nail Polish
Nail Extensions
Manicure and Pedicure
Gel Nail Extensions
Biao Yi Barbershop & Salon
25-35 Parsons Blvd, Flushing, NY 11354
(718) 359-9405 (718) 359-9405 Call to book
Hot Towel Shave
Head Shave
Beard Trim
Men's Haircut
J Princess Nail & Spa
106 Northern Blvd, Great Neck, NY 11021
(516) 321-9014 (516) 321-9014 Call to book
Gel Nail Extensions
Dip Powder Nails
Acrylic Nails
Pedicure
Butterfly Garden Spa
200 Middle Neck Rd, Great Neck, NY 11021
(516) 829-8700 (516) 829-8700 Call to book
Sauna
Body Wrap
Cryotherapy
Body Scrub
Bling Nail & Beauty
135-27 Roosevelt Ave #2FL, Flushing, NY 11354
(917) 563-5133 (917) 563-5133 Call to book
Spa Pedicure
Nail Polish
Nail Extensions
Manicure and Pedicure
88 Vemax Beauty Spa 唯美丝
35-27 Farrington St, Flushing, NY 11354
(347) 508-0888 (347) 508-0888 Call to book
Eyebrow Threading
Makeup Service
Facial
Back Massage
Color Me Nail Salon
17-10 Utopia Pkwy, Whitestone, NY 11357
(929) 614-3874 (929) 614-3874 Call to book
Dip Powder Nails
Spa Pedicure
Nail Polish
Nail Extensions
Kamal Threading Salon & Beauty Spa
34-53 Francis Lewis Blvd, Flushing, NY 11358
(718) 886-2620 (718) 886-2620 Call to book
Eyebrow Threading
Men's Facial
Threading
Henna
Pari's Threading Salon
252-06 Northern Blvd, Little Neck, NY 11362
(718) 281-0007 (718) 281-0007 Call to book
Makeup Service
Threading
Facial Extractions
Eyebrow Threading
OBeauty Facial and Eyelash Extension
39-07 Prince St #3D, Flushing, NY 11354
(929) 395-3000 (929) 395-3000 Call to book
Chloe Nail & Spa
84 Horace Harding Blvd, Great Neck, NY 11020
(516) 466-4625 (516) 466-4625 Call to book
Nail Art
Men's Pedicure
Russian Manicure
Gel Nails

Waxing Salon FAQs

Can I book a waxing appointment in Bayside online?

Yes, with Fresha you can book any waxing treatment in Bayside online, 24/7. Browse salons near you, choose your service, pick a time, and confirm instantly, no phone calls needed.

Where can I get a bikini wax near me in Bayside?

Bayside has a wide range of waxing salons offering bikini waxing, from standard bikini lines to full Brazilian. Browse and book the best bikini waxing specialists near you.

Where can I get leg waxing near me in Bayside?

Bayside has plenty of waxing salons offering leg waxing for full legs, half legs, and everything in between. Browse and book the best leg waxing specialists near you.

Are there laser hair removal clinics near me in Bayside?

Yes, Bayside has a range of laser hair removal clinics offering a long-lasting alternative to waxing. Browse and book the best laser hair removal clinics near you in Bayside.

Where can I get full body waxing near me in Bayside?

Full body waxing is available at a range of waxing salons across Bayside. Browse and book the best full body waxing specialists near you in Bayside.

Are there waxing salons open on Saturday in Bayside?

Yes, most waxing salons in Bayside are open on Saturdays. Use Fresha to check real-time Saturday availability and book your appointment in advance.

What are the best-rated waxing salons in Bayside?

Fresha lists a wide range of waxing salons across Bayside, all with verified customer reviews. Sort by rating to find the highest-rated salons near you and read real client reviews before you book.

Book your next waxing salon appointment in Bayside with Fresha

Booking with Fresha is a piece of cake. Our seamless booking technology means you can find a local salon, pick an appointment time and pay up front. All in just a few taps. And the icing on the cake? We’ve searched for all of the best waxing places in Bayside, so you can be confident you’re booking quality treatments.

The waxing salons in Bayside come with a brazen warning. You may be so happy with your hair-free body that you’re tempted to strip and show off. We support that post-wax swagger, which is why we’ve made it so easy to book appointments on Fresha. Try booking a back wax or face wax today. And if you find yourself rebooking regularly, we’d recommend downloading the Fresha app for even faster checkout. It strips away any hassle, and you can even set the app to buzz you about local discounts.

If you’ve seen something you like, let’s get it locked in. Fresha is the number one destination for all things wellness, beauty and nails. We enjoy a smooth ride as much as you do, so if you need a hand with anything at all, let us know at hello@fresha.com. Otherwise let’s get you to that appointment in Bayside, United States. So far 130,000 partners globally are using Fresha to offer services to customers like you via our top-ranked online booking system for waxing salons. We’ve handled 1 billion appointments around the globe, and we’re not stopping now. Book in, and see what all the hype is about.