What it is: An extra-mild, moisture-rich cleanser made with a blend of coconut and murumuru butters. What it does: This shampoo helps to restore moisture, improve flexibility, minimize frizz, and make hair shimmer. What it is formulated WITHOUT: - Parabens - Phthalates What else you need to know: This product, with its creamy coconut scent, was created for coconut lovers and island hoppers. It is compatible with color-treated hair. For best results, pair with Creme de Coco Conditioner and Creme de Coco Masque. Bumble and bumble is a cruelty-free brand, meaning they don't test on animals. Bb. products are free from parabens, phthalates, mineral oils, and formaldehyde.