Best salon software to elevate client experiences and grow

Fresha is the world's leading marketplace platform for the beauty, wellness, and self-care industry, trusted by millions of consumers and businesses worldwide.

For consumers, Fresha offers a seamless way to discover, book, and pay for beauty and wellness services with top local professionals. For businesses, Fresha provides an all-in-one platform that streamlines operations, from appointment management to client engagement, helping them grow effortlessly with powerful business software, integrated payments, financial services and cutting-edge technology solutions.

Fresha's comprehensive ecosystem empowers businesses and professionals with everything they need to operate seamlessly and efficiently. From appointment bookings, point-of-sale, client management, and marketing automation to loyalty programs, inventory management, and team coordination, Fresha provides an all-in-one solution designed to drive business growth.

Fresha's consumer marketplace helps businesses unlock their full revenue potential by maximizing online bookings and leveraging automated marketing tools. Through seamless integrations with major platforms like Instagram, Facebook, and Google, businesses can attract more clients while Fresha's mobile apps ensure a smooth booking experience.

We help your business grow by providing powerful tools to attract new clients, retain existing ones, and streamline your operations with an all-in-one solution. With our global marketplace, you can reach millions of potential customers searching for beauty and wellness services. Marketing tools like automated campaigns, client referrals, and promotional discounts boost bookings, while features like online booking, payment processing, inventory management, and team scheduling simplify daily tasks. Additionally, real-time analytics enable you to track performance and optimize your business strategies. By automating time-consuming processes and connecting you with more clients, we empower your business to thrive.

Fresha is subscription-free for independent professionals, and as your business expands we charge for each bookable team member, our flexible pricing model scales with you. Fresha is designed to support your success from day one. There are no hidden fees, for more details about pricing visit our pricing page.

No, there's no minimum commitment or long-term contract. We're free to use for independent professionals. For businesses with multiple bookable team members, we offer a flexible monthly subscription model that you can cancel at any time. Plus, businesses with teams can take advantage of a 14-day free trial—no credit card required—to explore the system and see if it's the right fit.

Yes, we're designed to support businesses of all sizes, from independent professionals to larger teams and enterprise businesses with multiple locations. Whether you're a solo entrepreneur or managing a growing team, we offer flexible tools and features to suit your needs, including calendar management, marketing tools, and team-specific functionalities.

Yes! Fresha offers a full suite of integrations designed to streamline your workflow, boost revenue, and seamlessly connect your tools, data, and teams. Explore all available integrations here.

Fresha is designed for a wide range of beauty, wellness, and self-care businesses, including salons, barbershops, nail salons, spas & saunas, medspas, massage therapy, fitness studios, physical therapy, health practices, tattoo & piercing studios, pet grooming, and tanning salons. Whether you're a solo professional or part of a larger team, Fresha provides seamless booking, client management, and marketing tools to help you run and grow your business effortlessly.

Fresha helps you attract new clients and boost revenue through our global beauty and wellness marketplace, where millions of people discover and book services every month. By listing your business on Fresha, you gain instant visibility and access to a highly engaged audience actively searching for beauty and wellness professionals like you.

Our powerful marketing tools make it easy to retain clients and increase bookings with targeted campaigns, automated reminders, and exclusive promotions. You can send personalized offers, last-minute deals, and rebooking incentives to keep your calendar full. Plus, Fresha's seamless online booking system ensures clients can schedule appointments anytime, anywhere—maximizing your business potential.

We help reduce no-shows by offering several key features designed to improve client engagement and accountability. First, we send automated booking reminders via email and SMS, which helps keep appointments top of mind for your clients. Additionally, we allow businesses to implement a flexible cancellation policy, including setting up deposit or prepayment options, which can encourage clients to honor their bookings. The platform also provides easy rescheduling, which can help clients manage changes without canceling altogether. Together, these features help minimize no-shows and improve client commitment to appointments.

Yes, you can migrate data from your old system to Fresha. We support importing key information, such as client details and product inventory. For larger partners with more complex needs, we also offer paid packages that provide additional data migration support.