what does it do? It conditions the hair, maintaining its optimum moisture balance and preserving color integrity. The milk-derived protein conditions and restructures the hair cortex and cuticle. Special conditioning and hydrating agents soothe and condition scalp and hair, making hair easy to comb. Integrity 41® helps to prolong hair color. Hair is left soft and radiant. who is it for? For all colour-treated types looking to preserve the life of their color. Active ingredients: -milk proteins; deeply reconstruct the hair -integrity 41®; sunflower seed extract, rich in antioxidant polyphenols protects from free radicals and aggressors that can damage hair helps to improve colour stability over time -vitamin e; helps to prevent and counteract the oxidative processes that cause colour-fading and dullness in the hair. -wheat proteins; restore the natural components of the keratin within the hair, which are essential for the hair’s structure, strength and resistance.