WHY IT'S WOW Makes a major difference with just one blow-dry50% less breakage after just one use,instantly strengthens brittle, fragile, damaged hairHeat protectant .This leave-in, heat-protectant treatment is activated when you blow dry. HOW TO USE: 1. After shampooing and conditioning, towel-dry hair lightly. 2. Shake bottle well, then dispense two to three pumps into palm and smooth through hair, starting one inch below part and through to ends. 3. Do not rinse. 4. Style with heat to activate. Ingredients: Aqua/Water, Behentrimonium Methosulfate, Cetyl Alcohol, Caprylic/Capric Triglyceride, Polyquaternium-37, Glycerin, Butylene Glycol, Phenoxyethanol, Silicone Quaternium-18, Propylene Glycol Dicaprylate/Dicaprate, Caprylyl Glycol, Ceteareth-20, PPG-26-Buteth-26, PEG-40 Hydrogenated Castor Oil, Fragrance /Parfum, Trideceth-6, PPG-1 Trideceth-6, Trideceth-12, Crambe Maritima Leaf Extract, Ascophyllum Nodosum Extract, Benzyl Salicylate, Linalool, Limonene. FORMULA #702-4