In the heart of Kottarakkara, Infinity Pride stands as a beacon of style and sophistication in beauty services. With a diverse menu that includes everything from meticulous nail art to trendy men’s haircuts and vibrant hair colors, clients can expect a personalized experience tailored to their needs. Enhanced by convenient amenities like parking and kid-friendly services, this salon is the perfect destination for all your grooming desires.

Elegant salon chairs at Infinity Pride in Kottarakkara, Kerala, IN offering premium beauty services.

Luxurious salon chairs at Infinity Pride, Kottarakkara, Kerala, IN with elegant gold mirrors.

Chic salon wash stations at Infinity Pride, Kottarakkara, Kerala, IN, offering premium hair treatments.

Luxurious spa room at Infinity Pride in Kottarakkara, Kerala, IN with elegant decor and tranquil ambiance.

Infinity Pride spa room with towels in heart shape, located in Kottarakkara, Kerala, IN.

Infinity Pride signage in gold on textured wall, Kottarakkara, Kerala, IN.

Infinity Pride reception desk with modern decor in Kottarakkara, Kerala, IN.

Infinity Pride, a premium salon in Kottarakkara, Kerala, India, showcasing elegant exterior signage.

Infinity Pride entrance showcasing elegant signage in Kottarakkara, Kerala, IN.

Entrance of Infinity Pride premium family salon in Kottarakkara, Kerala, IN, adorned with festive decor.

Infinity Pride

MAKEUP STUDIO

Salón de belleza

EVERMOR PATANAPURAM

EVERMOR ADOOR

Elegant salon interior at EVERMOR ANCHAL, ANCHAL, Kerala, IN, featuring stylish chairs and modern decor.

EVERMOR ANCHAL

GOOD LOOK BEAUTY

EVERMOR KOLLAM

Transform your look with a precision men’s haircut tailored to your style and personality. Our stylists combine expert techniques with luxury haircare products to ensure healthy, shiny, and beautifully shaped hair — whether you desire a fresh new style or a simple trim.


MEN'S HAIRCUT

Refresh your look with a tailored haircut designed to suit your personal style. Enjoy a clean, polished finish and professional grooming in a comfortable setting. Ideal for all hair types, this service helps you feel confident and well-groomed every day.

Haircut - Men's Basic Haircut

Refresh your skin with a classic facial designed to cleanse and revitalise. This service helps to remove everyday impurities, leaving your skin feeling clean and refreshed. Ideal for anyone looking for basic skin care and a relaxing experience. Suitable for all skin types.

Ordinary Facial

Experience advanced hair care designed to help restore and strengthen your hair from within. This treatment is ideal for anyone looking to improve hair texture and manageability. Enjoy a nourishing service that leaves your hair feeling refreshed and revitalised. Your hair tells your story. Let Infinity Pride style it beautifully.

Olaplex

Destacados

Step out with confidence and beautifully refreshed hair after a professional wash and blow dry. Enjoy a gentle cleanse followed by expert styling that leaves your hair feeling clean, smooth, and ready for any occasion. Perfect for a polished look and a boost of everyday glamour.

Wash & Blow Dry - Women

Refresh your look with a professional wash and blow dry designed just for men. Enjoy a thorough cleanse followed by expert blow drying to leave your hair feeling clean, styled, and ready for any occasion. Perfect for everyday grooming or special events.

Wash & Blow Dry - Men

Step out with confidence with a fresh, professionally styled look for any occasion. Temporary styling offers a quick and easy way to transform your hair, giving you that polished finish you desire. Perfect for special events or a change in your everyday routine.

Temporary Hair Styling

Discover a styling experience designed just for you. This service offers personalized hair styling tailored to your unique preferences and features. Enjoy a look that suits your individual style, created with attention to detail by skilled professionals. Perfect for any occasion or everyday confidence.

Haircut - Women Customized Styling

Refresh your look with a professional haircut designed to suit your style and personality. This service offers expert trimming, shaping, and styling to help you feel confident and polished. Enjoy a comfortable salon experience focused on your preferences and hair needs.

Haircut - Women's Basic Cut (Trim)

Looking to change up your look or express your unique style? Our male creative styling service is designed to help you achieve a fresh, modern appearance tailored just for you. Enjoy a professional experience that brings out your individuality and confidence.

Male Creative Styling

Achieve a polished and well-groomed look with expert attention to your beard. This service shapes and styles your facial hair to suit your features, helping you maintain a neat and confident appearance. Ideal for anyone looking to refresh or define their beard style.

Beard Styling

Give your child a fresh new look with a gentle and professional haircut designed just for kids. Our friendly team creates a comfortable environment, making the experience easy and enjoyable for children of all ages. Perfect for regular trims or a stylish new cut.

Haircut - Kids’ Haircut (Boys under 12)

HAIR

Revive and strengthen your hair with a nourishing treatment designed to repair damage and restore bonds. Ideal for women seeking healthier, more resilient hair, this service helps improve overall texture and manageability while supporting your hair’s natural beauty. It costs between 2500 and 4500.

Repair & Bond Care (Women)

Revive and strengthen your hair with a targeted treatment designed for men. This service focuses on repairing damage and improving hair structure, helping you achieve healthier, more resilient hair. Enjoy a refreshed look and renewed confidence with expert care tailored to your needs. It costs between 1800 and 2800.

Repair & Bond Care (Men)

Experience a luxurious hair treatment designed to deeply nourish and pamper your hair. This spa service is tailored for women seeking healthier-looking, revitalised locks. Enjoy gentle care that helps restore softness and shine, leaving your hair feeling beautifully refreshed. It costs between 1500 and 4000.

Deep Nourishing Spa (Women)

Experience a revitalising hair treatment designed specifically for men seeking deep nourishment. This spa service helps refresh your hair and scalp, leaving you feeling relaxed and well cared for. Enjoy a moment of self-care and give your hair the attention it deserves. It costs between 1000 and 2500.

Deep Nourishing Spa (Men)

Struggling with hair fall can be stressful, but you are not alone. This treatment is specially designed for women seeking support in managing hair loss. Enjoy a professional approach that focuses on care and comfort, helping you feel confident about your hair’s natural beauty. It costs between 1800 and 4200.

Hair Fall Treatment (Women)

Experience a specialised solution designed to address concerns about thinning hair and hair loss in men. This treatment aims to promote a healthier scalp environment and support the appearance of fuller-looking hair. Enjoy a comfortable and professional approach tailored to your needs. It costs between 1300 and 2600.

Hair Fall Treatment (Men)

Struggling with scalp flakes or irritation? This treatment is designed to help address dandruff concerns, leaving your scalp feeling refreshed and your hair looking clean. Enjoy a soothing salon experience focused on promoting scalp comfort and overall hair health. It costs between 1500 and 4000.

Anti-Dandruff Treatment (Women)

Struggling with flakes and scalp irritation? This specialised treatment is designed to help men manage dandruff and promote a healthier scalp. Enjoy a relaxing session that aims to leave your hair feeling clean, refreshed, and more comfortable. Suitable for all hair types. It costs between 1000 to 2500.

Anti-Dandruff Treatment (Men)

HAIR TREATMENTS

Discover a brighter, more even complexion with our skin lightening program. This service offers a professional consultation to understand your skin’s unique needs and discuss suitable options for enhancing your natural glow. Enjoy expert guidance in a comfortable setting. Note: INR 4000/sitting.

Korian Skin Lightening Program

Experience a new level of skin consultation with Hydra Premium. This service offers personalised guidance to help you understand your skin’s unique needs. Enjoy expert advice and tailored recommendations designed to support your natural beauty and overall skin health.

HydraGlow Facial (Hydra Premium)

Experience the ultimate in relaxation and care with this luxurious ritual for your face and body. Enjoy a soothing session designed to refresh your skin and leave you feeling pampered. Ideal for anyone seeking a calming escape and a touch of indulgence in their routine.

Thango Luxury Face & Body Ritual

Experience a brighter, more even-looking complexion with our expert skin lightening consultation. Our professionals will guide you through tailored options to help address uneven skin tone and support your unique beauty goals. Enjoy a welcoming and personalised approach to your skincare journey.

Thango Skin Lightening

Experience advanced skin consultation designed to help you look and feel your best. This service focuses on anti-ageing concerns and offers expert guidance tailored to your unique skin needs. Discover a personalised approach to youthful, radiant skin in a relaxing, professional setting.

Thalgo Anti Ageing

Experience deep hydration and a refreshing glow with this specialised facial treatment. Designed to help replenish moisture and leave your skin feeling soft and revitalised, this service offers a relaxing way to care for your complexion. Suitable for all skin types seeking a boost of hydration.

Thalgo Hydra Facial

Reveal a more youthful look with this advanced anti-ageing skin consultation. Designed to address visible signs of ageing, this service offers expert guidance on tailored skincare solutions. Experience personalised attention in a relaxing, professional setting for healthier, revitalised skin.

Skeyndor Corrective Anti Ageing

Reveal a fresher look with this advanced facial designed to gently exfoliate your skin. The Skeyndor Peel Facial Line helps to renew your complexion, leaving your face feeling cleaner and more refined. Suitable for most skin types, it is a popular choice for those seeking a revitalized appearance.

Skeyndor Peel Facial Line

Reveal a brighter, more radiant complexion with this specialised skin consultation. Designed to support your skin’s natural glow, this service offers expert advice tailored to your individual needs. Enjoy a professional approach to caring for your skin and discover the best ways to enhance your natural beauty.

Skeyndor Powder C+

Experience a refreshing approach to skin care with a personalised consultation designed to understand your unique needs. This service offers expert guidance and professional insights to help you restore balance and confidence in your skin. Ideal for anyone seeking tailored solutions and a gentle path to skin wellness.

Kanpeki Skin Repair Ritual

Reveal your skin’s natural brilliance with a supreme facial designed for complete radiance and care. This luxurious experience includes a personalized consultation and gentle steps to help you feel refreshed and confident. Ideal for those seeking a smooth, luminous complexion and a relaxing escape.

Kanpeki Blanch Supreme Facial

Discover a gentle approach to addressing uneven skin tone and pigmentation concerns. This consultation uses the power of natural-inspired ingredients and expert care to help you understand your skin better. Enjoy a soothing experience tailored to support a brighter, refreshed complexion.

Kanpeki Papaya Marshmallow Pigmentation Solution

SKIN

Experience smooth, hair-free skin from head to toe with this all-in-one waxing service. Enjoy the convenience of removing unwanted hair across your entire body in a single session. Feel confident and refreshed with a professional approach that leaves your skin feeling clean and polished.

Full Body Waxing

Reveal smooth, hair-free skin and enjoy a boost of confidence with a professional back waxing service. This treatment gently removes unwanted hair from your back, leaving your skin feeling fresh and clean. Ideal for anyone looking for a polished, well-groomed appearance.

Back Waxing

Reveal smooth, polished skin with professional stomach waxing. This service gently removes unwanted hair from the stomach area, helping you feel clean and confident. Enjoy a fresh look with care provided by experienced beauty professionals in a comfortable environment.

Stomach Waxing

Enjoy smooth and refreshed legs with our expert waxing service. This treatment gently removes unwanted hair, leaving your skin feeling clean and comfortable. Our professional approach ensures a relaxing experience and lasting results, helping you feel your best every day.

Legs Waxing

Reveal smooth, hair-free arms with this professional waxing service. Enjoy a clean, polished look as unwanted hair is gently removed, leaving your skin feeling refreshed. Perfect for anyone seeking a neater appearance and lasting results.

Arms Waxing

WAXING

Refresh your feet with a soothing pedicure inspired by the natural benefits of algae. This service gently cleanses, shapes, and pampers your feet, leaving them feeling soft and well cared for. Enjoy a relaxing foot treatment designed for everyday comfort and confidence. Feet and hands carry you through life—treat them with luxury. Infinity Pride offers relaxing and rejuvenating manicure & pedicure services using top-quality products.

Alga Pedi

Discover a refreshing approach to manicures designed to leave your hands looking and feeling their best. This service offers gentle care for your nails and cuticles, along with expert shaping and a neat finish. Enjoy a relaxing experience that brings out the natural beauty of your hands. At Infinity Pride, it’s not just care—it’s therapy for your hands and feet.

Alga Mani

Experience a refreshing escape for your feet with this specialised pedicure. Enjoy gentle cleansing, careful nail care, and soothing relaxation that leaves your feet feeling renewed and pampered. Perfect for anyone seeking comfort and a polished appearance.

Drupe Pedi

Treat your hands to a refreshing experience with this classic manicure. Enjoy gentle care as your nails are shaped and tidied, leaving your hands looking clean and well-groomed. Ideal for anyone seeking simple, polished nail maintenance in a relaxing setting.

Drupe Mani

Treat your feet to a refreshing experience that leaves them looking and feeling their best. This pedicure service is designed to care for your feet with gentle attention, helping you relax while your toes get pampered. Enjoy a clean, neat, and polished finish perfect for any occasion.

Pedi Pie Pedi

Treat your hands and feet to a refreshing experience with this combined mani-pedi service. Enjoy gentle care and attention that leaves nails looking neat and well-groomed. Perfect for a quick uplift or regular self-care, this treatment helps you feel relaxed and polished.

Pedi Pie Mani

Indulge in a luxurious pedicure experience inspired by the rich aroma of oudh. This service pampers your feet with gentle care, leaving them looking clean, refreshed, and beautifully groomed. Enjoy a soothing escape that adds a touch of elegance to your self-care routine.

Oudh Pedi

Experience the essence of luxury with a manicure inspired by the timeless allure of oudh. This service pampers your hands with careful attention to detail, leaving them refreshed and beautifully groomed. Ideal for anyone seeking a relaxing and refined nail care experience.

Oudh Mani

MANI & PEDI

Simple Elegance & Fresh Glow—An entry package for those who want simple elegance and fresh glow.

This package is designed to keep you looking fresh, neat, and graceful with essential grooming services. From facials and spa care to waxing and manicure-pedicure, it gives you a polished glow at an affordable value.

Includes:
Eyebrow, Complete/Advanced Facial, Hair Spa, Full Arms Wax, Full Legs Wax, Pedicure, Manicure, D-Tan, Haircut

Offer Price: ₹7,000 (Value: ₹8,500)

Package 1 – Classic Glow

Skin, Hair & Grooming Redefined—A mid-level package focusing on skin, hair, and full grooming with extra care.

A complete package that blends skin treatments, body care, and grooming. With hot binding therapy, waxing, D-Tan, and spa, it deeply nourishes and rejuvenates while ensuring flawless skin and a naturally radiant look.

Includes:
Eyebrow, Hair Spa, Facial, D-Tan, Full Arms + Legs D-Tan, Manicure, Pedicure, Haircut, Full Arms Wax, Full Legs Wax, Hot Binding Body Treatment

Offer Price: ₹10,000 (Value: ₹12,000)

Package 2 – Radiant Pride

Luxury Care for Brides & Special Occasions—A premium package with luxury facials, body care, and complete grooming.

Curated for brides-to-be and special occasions, this package offers a combination of advanced facials, spa shea therapy, and full-body waxing. With professional grooming touches, it ensures a smooth, radiant, and photo-ready glow.

Includes:
Eyebrow, Bridal/Complexion Facial, Spa Shea, D-Tan, Full Body Wax, Full Body D-Tan, Pedicure, Manicure, Additional Facial, Haircut

Offer Price: ₹15,000 (Value: ₹17,500)

Package 3 – Royal Pride

Head-to-Toe Royal Transformation—The ultimate indulgence with luxury facials, body polish, spa, and complete grooming.

Crafted for those who want nothing less than perfection, this premium package includes full-body polish, supreme facials, spa care, and complete grooming. It delivers unmatched radiance, softness, and sophistication — making you feel 
truly regal.

Includes:
Eyebrow, Spa Shea, D-Tan, Full Body Wax, Full Body Polish, Pedicure, Manicure, Supreme Facial (Bleach), Full Body D-Tan

Offer Price: ₹20,000 (Value: ₹23,000)

Package 4 – Supreme Pride

GROOMING PACKAGES

Ready to take off your nail extensions safely and comfortably? Our expert service gently removes extensions, helping you return to your natural nails with care. Perfect for those looking to refresh their look or prepare for a new style. Enjoy a clean, professional finish every time.

Extension Removal

Say goodbye to old gel polish in a gentle and professional way. This service helps safely remove existing gel colour, preparing your nails for a fresh look or natural finish. Enjoy clean and well-cared-for nails with careful attention from skilled experts.

Gel Polish Removal

Add a touch of creativity to your nails with a unique look inspired by expressive eye motifs. This service offers detailed nail art that brings attention to your hands, perfect for those who love stylish and distinctive designs. Let your nails make a statement with artistry that stands out.

Eye Design

Give your hands a glamorous makeover with expertly applied nail extensions. Enjoy added length and a flawless finish for a polished look that stands out. Perfect for special occasions or everyday style, this service helps you achieve beautiful, elegant nails with ease.

Nail Extension

Enjoy a flawless finish and lasting shine for your nails with our expert gel polish application. This service gives your nails a smooth, vibrant look that stays fresh day after day. Ideal for anyone seeking a polished appearance with minimal upkeep.

Gel Polish Application

Elevate your nail style with a timeless look featuring crisp white tips and a natural finish. This manicure is perfect for any occasion and offers a clean, elegant appearance that never goes out of fashion. Enjoy well-groomed nails that complement any outfit and add a touch of classic charm.

French Manicure

NAILS

Get wedding-ready with expertly groomed hands and feet, finished with a clean buff and shine. Perfect for grooms seeking a polished appearance, this service provides essential nail care and a natural, healthy glow. Enjoy a fresh, confident look for your special day.

Groom’s Hand & Foot Grooming (Buff & Shine Finish)

Make your special day unforgettable with elegant bridal nail extensions finished with stunning art. Enjoy beautifully enhanced nails that complement your wedding look, designed to reflect your unique style and add a luxurious touch to your celebration. Perfect for lasting impressions and cherished memories.

Luxury Bridal Nail Extensions with Art

Step into wedding bliss with a pampering nail spa tailored for brides and grooms. Enjoy gentle care and elegant styling that ensures your hands and feet look flawless for every celebration. This service includes a soothing manicure, pedicure, and long-lasting gel polish for a polished finish.

Pre-Wedding Nail Spa (Mani + Pedi + Gel Polish)

Bridal & Groom Nail Packages

Celebrate special moments with nails that match the occasion. Whether you are preparing for a festive season or your big day, this service offers creative designs inspired by the latest trends and classic styles. Enjoy a personalized touch that reflects your unique style and enhances your look for any event.

Seasonal & Bridal Nail Art

Add a touch of sparkle and elegance to your nails with beautiful stone embellishments. This service enhances your manicure with carefully placed Swarovski or decorative stones, creating eye-catching designs that reflect your unique style. Perfect for special occasions or when you want something extra special.

Swarovski / Stone Embellishments 

Turn your nails into miniature works of art with beautiful hand-painted designs. This service adds a creative and personalised touch to your look, perfect for those who love unique and detailed nail art. Enjoy customised patterns and colours that reflect your individual style.

Hand-Painted Nail Designs 

Elevate your manicure with stunning designs that add dimension and creativity to your nails. This service uses decorative elements to create a unique, eye-catching look with artistic flair. Celebrate your personal style and make your fingertips stand out from the crowd.

3D Nail Art 

Add a touch of glamour to your nails with a sparkling glitter or sleek chrome finish. Perfect for those who love to make a statement, this service enhances your French nails with eye-catching shine and style. Enjoy a polished look that stands out for any occasion.

Glitter / Chrome Finish 

Elevate your look with timeless elegance or soft gradient style. Choose classic French tips for a clean, sophisticated finish, or opt for ombré nails that blend colours beautifully for a modern twist. Perfect for any occasion, this service adds a touch of refined beauty to your hands.

French Tips / Ombré Nails

Nail Art & Customization

Transform your nails with expert sculpting and shaping for a flawless, polished look. This service is designed to enhance the natural beauty of your hands by creating the perfect nail shape and structure. Ideal for anyone wanting elegant, well-defined nails that make a statement.

Nail Sculpting & Shaping 

Enhance your natural nails with a smooth, protective overlay that adds strength and style. This service helps create a polished, beautiful look while maintaining the natural appearance of your nails. Ideal for anyone seeking a subtle upgrade and lasting elegance for their hands.

Overlay on Natural Nails 

Keep your nail extensions looking fresh and flawless with a professional refill or infill service. This treatment helps maintain the appearance and strength of your nails by filling in new growth and ensuring your extensions stay secure and beautiful. Perfect for regular upkeep and lasting style.

Refill / Infill for Extensions 

Transform your nails with a full set of gel extensions for a flawless, polished look. This service adds length and strength to your natural nails, offering a sleek and elegant finish. Perfect for those who desire durable, beautiful nails that complement any style or occasion.

Gel Nail Extensions (Full Set)

Transform your hands with beautifully sculpted acrylic extensions that add instant length and elegance. A full set provides durable, eye-catching nails that enhance your natural look, perfect for any occasion. Enjoy a polished finish and a touch of glamour every day.

Acrylic Nail Extensions (Full Set)

Experience flawless, long-lasting colour or classic French tips with this gel polish service. Enjoy nails that look fresh and beautifully finished, perfect for any occasion. Choose your favourite shade or opt for a timeless French style for an elegant touch.

Nail Extensions & Overlays

Experience soothing comfort for your hands and feet with a warm paraffin wax therapy. This treatment is designed to deeply moisturise and leave your skin feeling soft and refreshed. Enjoy a relaxing session that helps your hands and feet feel pampered and cared for.

Paraffin Wax Hand & Foot Therapy 

Give your nails the care they deserve with a treatment designed to help them feel stronger and healthier. This service gently supports natural nails, aiming to reduce breakage and improve overall appearance. Ideal for anyone looking to maintain well-groomed, resilient nails.

Nail Strengthening Treatment 

Refresh your nails with gentle removal of old gel polish followed by a clean, flawless reapplication. Enjoy a tidy look and vibrant new colour, all while keeping your natural nails well cared for. Perfect for maintaining beautifully polished hands.

Gel Polish Removal & Reapplication

Give your hands and feet a polished, lasting shine with this advanced nail care service. Enjoy expertly shaped nails and a smooth, vibrant finish that stays beautiful longer. Perfect for those who want a fresh, elegant look for any occasion.

Gel Manicure / Pedicure

Advanced Nail Treatments

Experience a soothing touch that helps relax and refresh your hands and feet. This service gently massages tired muscles, offering comfort and a sense of well-being. Ideal for anyone looking to unwind and give their hands and feet a little extra care.

Hand & Foot Massage

Restore the natural beauty of your nails with gentle attention to your cuticles. This service helps maintain neat, healthy-looking nails by carefully caring for the delicate skin around them. Enjoy a tidy, refreshed appearance and a comfortable grooming experience.

Cuticle Care

Give your nails a clean, polished look with careful shaping and gentle buffing. This basic nail care service helps to smooth edges and create a neat, natural finish. Enjoy well-groomed nails that feel refreshed and ready for any occasion.

Nail Shaping & Buffing 

Give your hands the care they deserve with a simple, refreshing nail treatment. This service focuses on gentle cleaning, shaping, and tidying of your nails for a neat and natural look. Ideal for regular upkeep, it helps maintain healthy nails and a well-groomed appearance.

Classic Manicure 

Treat your feet to gentle care and attention with this essential pedicure service. Enjoy a simple and refreshing experience that helps keep your nails neat and well-groomed. Perfect for maintaining healthy feet and clean nails in a relaxing, professional setting.

Classic Pedicure 

Give your nails the care they deserve with a simple and refreshing treatment. This service focuses on gently cleaning, shaping, and maintaining your natural nails, leaving them neat and healthy. Perfect for anyone looking to keep their hands looking well-groomed and presentable every day.

French Manicure / Pedicure (Basic)

Basic Nail Care

A timeless bridal makeover designed to enhance your natural beauty for your special day. Includes premium skin prep, flawless makeup application, elegant hairstyling, and long-lasting finish to keep you radiant from ceremony to reception. Perfect for brides who desire a classic, graceful glow.


Classic Wedding Glow Package

Bridal Packages

Enhance your style with rich, vibrant hair color tailored to your skin tone and personality. We use premium, ammonia-free products for lasting shine and healthy hair. From subtle highlights to bold transformations, our expert colorists deliver flawless, head-turning results.


HAIR COLOR - MEN

Transform your look with a precision women’s haircut tailored to your style and personality. Our stylists combine expert techniques with luxury haircare products to ensure healthy, shiny, and beautifully shaped hair — whether you desire a fresh new style or a simple trim.

Infinity Pride

Servicios

MEN'S HAIRCUT

MEN'S HAIRCUT

Haircut - Men's Basic Haircut

Haircut - Men's Basic Haircut

Ordinary Facial

Ordinary Facial

Olaplex

Olaplex

Acerca de

Horario de apertura

Información adicional

Establecimientos cerca

Date un lujo en cualquier momento y en cualquier lugar