This golden Elixir nourishes, smooths, and strengthens hair for incredible softness and remarkable radiance. It has been formulated with organic, fair trade, and cold-pressed argan oil. It offers an intense treatment to restore hair and reduce its breakage up to 98%* *Up to 98% less breakage from brushing The hair treatment with sustainable argan oil nourishes, smooths and tames the hair leaving it incredibly soft, shiny and delicately scented with our signature fragrance.