10 REAL BENEFITS: 1. REPAIRS DRY & DAMAGED HAIR 2. STRENGTHENS & REDUCES BREAKAGE 3. CONDITIONS & DETANGLES 4. CONTROLS FRIZZ 5. INSTANTLY MOISTURIZES 6. HEAT PROTECTION 7. BOOSTS SHINE & PROTECTS COLOR 8. SOFTNESS & MANAGEABILITY 9. HELPS TO PREVENT SPLIT ENDS 10. REFRESHES HAIRSTYLE