A daily shampoo that provides a deeper cleanse on the first lather. Our volumizing shampoo removes build-up, refreshes the scalp, plumps strands for more volume and body, and helps to remineralize strands of hair for more fortified strands that resist shedding and breakage. Key Ingredients: Quinoa protein: plumps each strand to maximum fullness. Bentonite clay: plumps, strengthens, and protects hair. How to Use: Wet hair and lather from roots to ends. Rinse well.