This a limited edition foundation brush from the global award winning skincare and cosmetics company Mary Kay - https://www.marykay.co.uk/ The brush was designed and sold to raise awareness for womens cancers and promote self love and acceptance to all. I have 1 left over. It has the unique angled design of the original foundation brush whilst keeping the heart shape intact and the bristles are a gorgeous pale peachy pink. It really is a beautiful make up brush!