Daily deep moisture color depositing conditioner with bond rebuilder Refresh & maintain color in 2-5 mins Create color on bleached & color treated blondes & browns in 20mins For medium & dark brown hair best results when your hair has some highlights For extra magenta color re-apply & use daily! Colors for blondes From blonde to bright magenta in 10mins. It's easy! The lighter & more even your blonde, the brighter & more even the result. For lightened hair, not virgin hair unless you have lightened highlights. Colors for browns From brown to magenta in 20mins. It's easy! For lightened hair, not for virgin hair unless you have lightened highlights.