Reuzel Pomade is a versatile water-based professional hair styling product for men that allows you to control its strength and degree of shine depending on the style desired. Reuzel Clay Matte Pomade creates a touchable, flexible hold with a matte finish that is perfect for manipulating the hair into almost any style. Features & Benefits: Strong Hold Matte Finish Water Soluble Made in Holland Usage Instructions: Applying Reuzel Pomade: Work an ample amount of Pomade between the palms of your hands until it softens and then apply thoroughly through the hair from roots to ends. Style: Simply comb, brush or hand style into the desired shape. Add more Pomade or more water as needed to perfect the style. Reuzel Pomade does not dry or harden in the hair so you can restyle as needed throughout the day without loosing control or shine.