Milkshake Blow-dry Primer is the perfect solution for busy people who want great looking hair in no time. Its light and airy foam formula gives you both body and texture, all while protecting your hair from heat damage and reducing drying time. Plus, it ensures that your hairstyle lasts longer and prevents colour fading so you can maintain vibrant locks with little effort. With this amazing product, say goodbye to hours of blow-drying or damaging styling tools! This specialized primer will keep your hair hydrated while giving it a natural looking boost - making it look like you’ve just stepped out of the salon. Benefits: - Reduces blow-drying time - Heat protectant - Reduces colour fading - Hairstyles last longer