It uses a new technology invented by scientists to deposit a flexible micro-patter of thickening points on each specific strand of hair to inst These thickening points will add the perfect amount of natural texture to each tress of hair to make it look full sexy and beautiful This product is sulfate free silicone free and oil free so it will leave your hair healthier than everShake can well Hold can upright to dispense and egg sized amount Do not hold can upside down when dispensing