Sérum Matriciel Visage is a targeted facial treatment to improve the structure of the face and give it fuller contours. This instant tautening serum improves skin tone with a tightening effect that visibly reduces the signs of ageing. It is formulated to counteract gravitational pull on the skin and rebalance the contours of the face, cheeks, jowls, jawline and neck. Facial ptosis refers to the sagging of tissues caused by skin aging. On the one hand, essential skin components degrade and become scarcer, resulting in sagging tissue. On the other, under the effect of gravity, subcutaneous fatty masses are formed and are redistributed towards the lower part of the face. The fullness of the face is modified: the face becomes gaunt, folds and wrinkles are formed and jowls appear, leading to unsightly destructuring of the facial features.