XYON has fused science and luxury to create an everyday shampoo that gently cleanses and nourishes hair with its smooth, velvety lather. XYON's performance shampoo cares for thinning and aging hair by using natural ingredients to block DHT and support longer and fuller hair growth. Features & Benefits: Gentle, Yet Effective: Moisturizing formula gently cleanses to help maintain scalp the skin barrier. Designed for Women: Targets multiple possible causes of female hair loss. Usage Instructions: It's as easy as lather, rinse, repeat. For best results, gently massage into scalp for 1-2 minutes before rinsing. Use Activate Shampoo as part of your regular hair wash routine and get ready to enjoy healthier, stronger hair.