What It Is A highly concentrated, colour-safe and sulfate-free shampoo containing Olaplex’s patented bond-repairing molecule bis‑aminopropyl diglycol dimaleate, which targets and reconnects broken disulfide bonds in hair, helping to repair damage from within Benefits • Reduces breakage and strengthens hair: Clinically proven to decrease hair snap in one wash and over time enhance durability . • Gentle yet effective cleanse: Lathers richly with coconut‑oil‑derived surfactants, removing build-up without stripping natural oils . • Hydrates, smooths & detangles: Enriched with glycerin, panthenol, sunflower and apricot oils, hyaluronic acid, and fermented botanicals to increase shine and manageability. Usage Use in conjunction with No. 5 Bond Maintenance Conditioner, massaging through wet hair, rinsing, and enjoying improved strength and shine with each wash.