This toning shampoo works to balance out the yellow tones in the coloured hair to give them a blonde tone. This shampoo will leave the hair feeling hydrated, replenished, and perfectly clean. Directions for use Remove excess water from hair. Distribute evenly throughout hair. For overtone look simply apply to towel dried hair and monitor closely. To reduce brassiness simply apply to wet hair, rinse and repeat. DO NOT exceed 60 seconds in hair