A Strong Hold Gel for extra curl definition and control. Do you want more control of your curly hair? POW Strong Hold Gel is your go-to for curl control. Infused with Soothing Aloe Vera to calm your hard-to-manage mane. This strong-hold Curl gel uses plant proteins and camellia to seal in hydration and reduce frizz. It then locks your curls in position with its powerful active ingredients. Pow also has anti humidity ingredients which is perfect for hair that hates the rain. This is a lot stronger than the Clever Curl gels and give a firm cast that can be scrunched out.