Use Fresha’s email builder

With the drag-and-drop email builder, you can effortlessly design impactful campaigns. The builder is available when creating email blast campaigns and automated messages. It's packed with customizable blocks that let you shape your emails exactly how you want.

Here’s a breakdown of the various block types available in the email builder and how to use them effectively:

• Title block:
  Your title is the first thing your readers will see. Craft a catchy, compelling title that grabs attention and encourages your audience to keep reading.
   
• Paragraph block:
  Use the paragraph block to add text to your email. Customize the font, color, and alignment to match your brand’s style. Break up your content into multiple paragraph blocks to maintain a smooth, engaging flow.
   
• Divider block:
  Dividers help organize your email content, making it more readable. You can style your dividers by choosing the color and line style (solid, dotted, or dashed) that best fits your design.
   
• Image block:
  Elevate your emails with visually compelling images. You can choose from Fresha’s image library or upload your own. To make your images more interactive, add a clickable link to the block.
   
• Button block: 
  A strong call to action (CTA) is crucial for driving engagement. The button block allows you to create a clear, clickable CTA. You can add a custom link or automatically link the button to your Fresha online profile.
   
• Social block:
  Increase your social media following by adding your social media links directly to your email. The social block makes it easy to integrate these links, fostering long-term engagement with your audience.
   
• Deal block:
  Drive sales and boost customer loyalty by including special offers in your emails. You can either select an existing deal from your library or create a new one. Don’t forget to create a discount code for your deal, which will allow you to track and use it within your email.
   
• Themes:
  Customize the overall look of your email with themes. Choose from pre-built themes or create your own to ensure your emails are consistent with your brand’s identity.

You can use these tips to create professional and impactful email campaigns that resonate with your audience and drive results: 

• Make your titles stand out:
  Use strong, attention-grabbing titles to entice your audience to read further.  
• Keep content organized:
  Use dividers and paragraph blocks to break up text and make your emails easy to read.  
• Include clear CTAs:
  Ensure your button blocks have clear, action-oriented text to drive clicks.  
• Leverage social media:
  Add social links to extend engagement beyond the email.  
• Promote deals:
  Utilize the deal block to offer discounts and incentives, driving conversions and customer loyalty.