As we age our skin starts to show visible signs of damage, lines, wrinkles, dullness, loss of elasticity, smoothness and ‘so-called’ age spots. All these signs are caused, partially by normal exposure to the environment, meaning UV exposure, drying winds, low humidity etc. Normal sequential ageing causes the body to be less than optimum in the production of essential skin elements (proteins, collagen, elastin, moisture levels (water), ceramides etc). These environmental attacks often result in breakdown of our RNA sequencing, preventing the skin from repairing itself as it was designed to do and being less capable of responding as when we were younger. Skincare can no longer be neatly categorised based on age or type. Modern living and environmental factors have turned this on its head; whilst mature skin may lack